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Founder Weekly

Welcome to issue 534 of Founder Weekly. Let's get straight to the links this week.

General

9 Startup Lessons From Phil Knight, Creator of NIKE
Over the years, Phil’s & Nike’s journey has been full of many ups and downs. Phil documents this in his bestselling book, Shoe Dog. In this post, we share with you nine lessons that all startups can learn from his inspirational journey.

How’s That Unicorn Valuation Working Out For Your Employees? A Surprising Story In Three Acts
Despite the market volatility roiling the tech sector right now, most founders still seem intent on raising money at unicorn ($1 billion or more) valuations, regardless of their companies’ scale. They seem to think it’s the only way to recruit and retain the best employees. But is it?

The Ownership Economy 2022
A primer on the state of web3.

The Marketplace Retention Metric Most Ignore
GMV retention: what it is, why it's so predictive of marketplace startup success, and benchmark data on world-class performance.

Marketing, Sales and PR

How NerdWallet Uses SEO Topic Clusters to Drive Traffic Worth $84M
See how NerdWallet uses SEO topic clusters to dominate the SERPs, attract 18 million monthly organic traffic, establish authority, and drive growth.

10 Types of Blog Posts & How to Use Them Effectively
When it comes to writing a blog post, there are multiple formats you can use—and it all depends on the goal of your article and what your audience is looking for. Here are some popular types of blog posts to know, along with examples of how to use them.

Inventing Product-Led Growth
How PLG Went From An Idea to the Biggest Trend In Software.

Money and Finance

The great VC pullback of 2022
Are we witnessing a major VC pullback? Is it temporary? What does that mean for startups? Certainly the topic du jour in startup circles.

Founders Need to Know This BEFORE They Raise Venture Capital
Venture capital can help your company grow, but it’s not the right move for every company and founder. Plus, your company may not be right for a VC to invest in because of your goals, business model, or a number of other reasons.

Venture Capitalists Flock to Crypto While Deals in Other Sectors Slow
Competition among investors to get into deals is intense. ‘We know that crypto is going to be expensive,’ one person said.

Startups of the Week

Fig
Fig is a free food scanner and discovery tool that helps you find out what you can eat at grocery stores, regardless of how complex your dietary needs are.

Stakes
A social wagering platform for NFTs making sports betting more social, casual, and for everyone.

Tips, Tools and Services

Prioritization as a Superpower
The ability to prioritize well is a trait of the best leaders.

How to Help Your Employees Value Equity
How to position ESOP to new employees.

5 step playbook for creating tailored user onboarding experiences
Lessons from leading growth design at Dropbox.

The Meeting That Can Make Your Startup
Or, why your company meeting can be the difference between success and failure.

3 Ways Product and Customer Service Can Work Together to Unlock Powerful Insights
If you begin to view customer service as an extension of the product organization, the benefits compound to allow both teams to better accomplish their goals — and improve customer satisfaction overall.

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Founder Weekly - Founder Weekly - Issue 534

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