Welcome to the 248 new subscribers joined this week.

Micro SaaS HQ Community Updates:

We launched a Pro subscribers community last month and a closed beta invite sent to a few Pro subscribers. We have more than 150 people joined in the community. I will be sending more invites for another bunch of Pro subscribers every week.

Over the period, this grew into a unique ecosystem for Micro SaaS builders and people looking for Micro opportunities. With one subscription, you get access to 800+ profitable Micro opportunities and also a community to support each other and access to upcoming Info Products.

This is the first time for an ecosystem like this to exist.

• One of our community members is building SheetWorth Product

• Another one building EnhanceMeet

• Another Pro subscriber building Jelytics - Analytics Product

• Another Pro subscriber launched a newsletter

There are many other people experimenting on a lot of stuff by being part of this community.

A few discussion screenshots from the communit.

Unlock the Pro version (for full content access to 800+ profitable ideas across 76+ niches and community access)

No fluffy content. If your goal is to build a $100m ARR business, this is not the right post. Here I am are NOT going to talk about building the next Facebook or Twitter. If your goal is to make a $1K to $10K MRR, continue reading.

This post will cover one SAAS area and talk about multiple niches in this space. This post also explains how to do tech implementation, do market analysis, how the current players are doing, and ends with a cost analysis to understand the overall cost for 100 users.

LinkedIn, Instagram, and TikTok are a few social platforms that are extremely popular. There are millions of people posting content on these platforms along with some other social platforms like Facebook, Twitter, Youtube, Quora, etc. Let’s see some of the products in this space.

UnboxSocial: All-in-one data-driven influencer marketing platform to discover, evaluate & track campaigns at scale. The Smart Search Engine helps you curate from a high-quality database across Instagram & Youtube. Gain influencer profile data to pick the best fit for your target audience and business goals. Generate automated reports from a single dashboard. Current revenue is at $1.4M/year.

WordpressInstagramFeed: Best Instagram Feed Plugin for WordPress. Easily display customizable Instagram feeds on your website. Trusted by 2 million downloaders.

Flick: Find, manage and analyze Instagram hashtags with Flick. Grow your account, business or influence by reaching new audiences on Instagram.

Combin: Instagram Marketing and Content Planning Solutions. The estimated revenue is $2.8M/year.

Kicksta: Get real Instagram followers using the powerful growth tool. Engage with real, relevant Instagram users and get followed by your ideal audience. The estimated revenue is $3.5M/year.

PostDrips: LinkedIn scheduling made easy. Easiest way to draft, schedule and post your LinkedIn content, so you can plan ahead in a distraction-less way.

Later: Later is the all-in-one social marketing platform for the top social networks. Plan, analyze, and publish your content in a few clicks – so you can save time and grow your business. The estimated revenue is $29M/year.

SocialInsight: Take control of Instagram marketing. Identify & manage your followers. Easily identify influencer partnerships.

RepostApp: Repost for Instagram makes it easy to repost your favorite photos & videos on Instagram while giving credit to the original Instagramer.

FourSixty: Turn your Instagram content and UGC into shoppable galleries for your online store and other channels, track creators and gifting programs, secure the rights to UGC, and get advanced Instagram insights and analytics. The estimated revenue is $1.3M/year.

ELinkPro: Targeted clients in LinkedIn, access a huge addressable market, and export details to Excel.

Discoverly: See information from social networks as you browse. The estimated revenue is $6M/year and raised $700K in funding.

Analisa: Social AI Analytics empowering businesses from SMBs to Corporates. Analyze social activity and performance of your own and competitors' Instagram or TikTok profiles & hashtags.

RevealBot: Improve ROAS with Snapchat Ads automation software. Scale profitable snaps and optimize your cost per swipe by using advanced automated rules constructor for Snapchat Ads. The estimated revenue is more than $1M/year. This revenue includes ads automation across multiple social media platforms.

Planoly: Easily plan & schedule your content for Instagram, Pinterest, Facebook, Twitter. The estimated revenue is $11M/year.

StoryHeap: Analytics and marketing suite for the world's leading brands and influencers. Reach and engage your community and maximize online performance.

GetRevele: Discovery Engine For the Creator Economy. GetRevele is building a social graph for creators.

Heepsy: Find real influencers in seconds. Search 11 million Instagram and Youtube influencers. Audience demographics and authenticity analysis. The estimated revenue is $3.5M/year.

InBeat: TikTok & Instagram Influencer database. A search engine to find Micro-Nano influencers in seconds. The estimated revenue is $1M/year.

TidyTag: Segment your LinkedIn connections with tags & work with an updated database.

LeadDelta: Your LinkedIn connections manager. With LeadDelta, you will obtain a 10,000-foot view of your professional network. Organize your business contact book the way you want. No ads, no distractions. CRM-view, tags, notes, filters, personalized messages, and more. Current revenue is at $2600/month.

Rezi: LinkedIn Resume Builder. Use your LinkedIn Profile to create an ATS optimized resume in seconds.

Inlytics: LinkedIn Analytics. ‍Optimize content performance. Increase the engagement of your posts. Instantly find out what works and what deosn’t. The comprehensive and intuitive dashboard shows all relevant stats at once.

Negative Nancy says - “Building SaaS with platform-based apps is risky.”

Me - Working on platform-based apps brings a ready-made audience using the platform. While there is a platform risk, the risk can be mitigated by just adhering to the guidelines. If you are building an app that can work with multiple social media platforms, implement the same for multiple platforms and reduce the risk so that if one platform rejects you, you can continue to build and survive while you fix the issues with the rejected platform and make it compliant.

Negative Nancy says - “Building SaaS that can work across multiple social media platforms could be tough.”

Me - Not really. Many SaaS solutions support multiple platforms at the same time. See for more info in the next sections. In fact, the concept of generalized apps that can work across various social media platforms multiplies your revenue by supporting multiple platforms at the same time with the same functionality.

Deep-dive & Some niches

• Database of Social Media Influencers: Create just a plain database of social media influencers across various social media platforms like Twitter, TikTok, Instagram, etc. Make sure you tag the influencers with the topics/content they usually post about. Also, make sure to update the stats of these influencers at least once per week to make sure the data is fresh. This data is primarily around the number of followers etc. If you could get more stats around the demographics, this will improve the data quality and makes it easy for users to drill down based on demographics data, platform type, and follower count. This is just a plain database and whosoever is interested to contact these influencers for any paid posts has to reach the influencers manually. InBeat makes $1M per year with a product like this.

• Advertising platform connecting social media influencers: This is the same as above but with additional features and a full-blown solution where influencers can also register and input their data. It’s a kind of marketplace. Social Media influencers help increase the word-of-mouth publicity for many products. But often reaching these folks and understanding their pricing and making payments is a tedious task. Create a platform where social media influencers can list themselves with the data related to their follower count, post frequency, engagement stats, etc. Registered users can send interesting proposals to these influencers via the SaaS solution and get confirmations, make payments, etc. Make sure to support influencers across all social media platforms so that users can book multiple influencers from the same SaaS solution. Heepsy makes $3.5M per year with a product like this.

• Instagram Tools for creating and editing pictures/videos: Instagram is primarily around picture content. Create a SaaS solution that helps people post content to Instagram easily. The tool should help users create posts and edit images so it creases audience engagement on social media platforms. Extend the functionality of the tool to support multiple other social platforms as well. Note that each platform has different suggested sizes for content. Make sure the content sizes automatically get adjusted during download based on the selected social platform.

• Scheduling Posts: This is a great revenue-generating opportunity. There are hundreds of tools around this. Yes, there is demand with more people looking for automation around posting content to multiple social media channels at once. Create a SaaS solution that lets people publish to multiple platforms like LinkedIn, Youtube, Facebook, Twitter, Instagram - all at once. Also, make sure you support creating an automated calendar to schedule the content beforehand instead of posting daily manually. The current tools around this are making thousands of dollars per month. Planoly makes around $11M/year in this segment.

• E-commerce stores for Social Media Influencers: Social Media influencers often have a ton of followers and have a good engagement for their content. Create a solution for these influencers where they can create a simple e-commerce store and sell stuff for their audience. Having readily available followers who could potentially buy could generate extra revenue for these influencers easily. Create a solution where influencers can set up stores and automate creating posts for every product added to the store and make it easy for influencers to sell items. FourSixty makes around $1.3M/year with something like this.

• Embed Instagram, TikTok feeds into WordPress and external websites: It is often not easy to add an Instagram feed to display on websites if you want specific posts with specific tags to be only displayed. On top of this, if you want to display feeds from multiple accounts with selected tags, it’s going to be complex. Create a plugin/solution around this which can display the selected feeds, posts based on tags and display them on websites. You can either start with a WordPress plugin or you can just build an embeddable javascript that can be used on any platform. Make sure to provide customization options. See here for more inspiration.

• Tools around LinkedIn analytics: Create a Micro SaaS tool that helps people understand how their LinkedIn posts are performing over a period of time. Tools like these will help LinkedIn content creators streamline the content generation process and help them understand where they should double-down their efforts. See Inlytics for some inspiration. Your tool should target LinkedIn users and help them visualize historic data and monitor audience engagement on various posts. Provide further recommendations on how the profile can be updated to drive more followers and engagements to the content. This is also like Ilo but meant for a purely LinkedIn audience.

• 🔒 👉  [Get access to 800+ additional ideas and more additional ideas in this niche and across all niches from Pro version with data points, revenue information].

Technical chops

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Marketing chops

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Cost Analysis for 100 customers

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See all profitable players in this Micro SaaS niche (Pro version)

See another 100% ideas for Micro-SaaS tools around LinkedIn, Instragram, TikTok & Other Social Platforms (Pro version)

See Technical chops for implementing for Micro-SaaS tools around LinkedIn, Instragram, TikTok & Other Social Platforms (Pro version)

See Marketing chops for implementing for Micro-SaaS tools around LinkedIn, Instragram, TikTok & Other Social Platforms (Pro version)

See Cost analysis for 100 users (Pro version)

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