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June 27 - Cannes Lions clashes with the real world | American Eagle launches NFT-inspired shop

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June​ 27,​ 2022 | Today's news and insights for marketing leaders
 
 
 
 
 
 
 
 
 
 
 
 
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Weekender: Kraft rebrands macaroni and cheese to promote comfort food positioning

Saturday, June 25, 2022

Signup | Forward Marketing Dive Weekender June​ 25,​ 2022 | A roundup of this week's most read stories Industry Dive BROUGHT TO YOU BY — impact.com Ultimate influencer program starter kit

June 24 - Bacardi promotes musicians with wearable QR codes | How brands are cutting through the metaverse noise

Friday, June 24, 2022

Metaverse madness: What brands are doing to cut through the noise; How YouTube's brewing TikTok rivalry could impact mobile video strategies; Why NBCUniversal is adding emotion to its measurement

June 23 - Kraft Mac & Cheese embraces comfort in rebrand | NBCU adds emotion to measurement push

Thursday, June 23, 2022

Why NBCUniversal is adding emotion to its measurement framework; Miller Lite honors female brewer Mary Lisle with limited-edition cans; Lowe's releases limited-edition NFT collection, digital

June 22 - Mastercard drops 'Priceless' album | Macy's lights up July 4th NFT project

Wednesday, June 22, 2022

Macy's takes July Fourth bonanza to Web3 with free NFT drop; Lexus brings marketing to 'Next Level' on Twitch; Why Heineken is ramping up investment in consumer experiences View online |

June 21 - Nerf's amorphous mascot makes a splash | Kellogg to split into 3 companies

Tuesday, June 21, 2022

Kellogg splitting into 3 companies; Why Heineken is ramping up investment in consumer experiences; Wendy's streamlines national-to-local social advertising with Tiger Pistol; Social media ad growth

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