Create a safe space for your consumers on social

Surprise And Delight: Brands Who Get It Right

Surprise and delight marketing helps brands create positive, personalized customer experiences and foster brand affinity. Learn how you can use social listening to identify your customers’ interests and inspire your own surprise and delight ideas. Plus, see what brands succeeded with their acts of kindness.

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How To Create A Social Media Viral Video

It’s a dream for many social media managers to achieve video virality, but there isn’t one easy formula for going viral. With expert tips from Sprout’s video & social teams, dive into our guide to learn the basics of “going viral”, how to make your own viral video and managing its success.

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The Complete Employee Advocacy Content Strategy Guide

A sophisticated employee advocacy program requires strategic content planning and cross-collaboration. Once in place, it can serve as your social team’s greatest asset. Here are our recommendations on how your brand can curate a pipeline of content and achieve long-term success from advocacy efforts.

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Find Out The Business Value Of An Employee Advocacy Platform

How can your business benefit from an Employee Advocacy platform? Whether your priority is to drive brand awareness, generate more leads or hire top talent, amplifying employee voices makes a measurable difference. Use our Advocacy ROI calculator to quantify the impact of employee advocacy on your business goals.

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