Reminder: 1 month from now = Black Friday

Reminder: Exactly one month from now Black Friday happens (November 25th, 2022).

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But for store owners Black Friday is a sneaky little holiday:

…and it has a bunch of other holidays surrounding it also:
🗓 Halloween: Sunday, October 31, 2022
​​🗓 Thanksgiving: Thursday, November 24, 2022
​​🗓 Black Friday: Friday, November 25, 2022
​​🗓 Cyber Monday: Monday, November 28, 2022
​​🗓 Christmas: Saturday, December 25, 2022
​​🗓 New Year’s: Friday, December 31, 2022

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Q4 is often the most profitable time of the year, so you don’t want to skimp on your promotions and do them last minute:

Look at all the things you need to have ready for a great Black Friday and all it's accompanying holiday sales:
​✔️ Emails
✔️ Images
✔️ FB Ads copy
✔️ Google ads copy
✔️ Autoresponder copy
✔️ Setup coupon codes
✔️ Segmenting your list
✔️ Email campaign copy
✔️ Social media post copy
✔️ Website campaign copy
✔️ Funnel flow planning.......

If you don’t get this work done BEFORE Black Friday rolls around, you get blindsided with work 😐

All I can think about is all the money people are leaving on the table by doing half-assed promotions.

The holiday season around Black Friday is very busy for most people. I’m personally in Houston around this time of the year constantly surrounded by family, friends, and holiday events.

Sometimes I can barely check my email, nonetheless check my countless Black Friday promotions.

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THE SOLUTION: Have an autoresponder do all the work! ✉️ ➡ ✉️ ➡ ✉️

Write emails in advance, and have them drip out on the right days:

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Write out a “sequence” of emails before the holidays, kinda like this:​
​✉️ Email 1: Introduce WHY your product is cool.
​✉️ Email 2: Show how people are using it for their benefit.
​✉️ Email 3: Mention your sale. Give a coupon code.
​✉️ Email 4: Show other uses for your product. Mention your sale.
​✉️ Email 5: Show testimonials. Mention your sale.
​✉️ Email 6: Hard pitch for your sale.
​✉️ Email 7: Show product in use. Mention sale is closing.
​✉️ Email 8: Short email “notifying” them sale is closing.
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Writing out this sequence BEFORE the busy holiday season gives you time to write, edit, and make your promotions stronger:

What you can promote for your Black Friday and holiday deals:

• Huge discount (dollar amount or percentage)
• 2 for 1. $100 (but get a bonus free)
• Extra products
• Bundle of extras
• Bonuses
• Membership to something
• Extended membership
• Open enrollment once
• Extra digital product
• Cohort class
• Access to you
• Free consultation
• Live course
• Email course

Essentially you make this the most enticing time of the year to buy!

I'm personally working on a module inside The Copywriting Course right now that goes through all of this called "The Black Friday Bootcamp."​

All Copywriting Course members will have access to it in a few days.

At the end of October we're removing our monthly Copywriting Course plan, so if you were planning on using that, you may want to join right now!

Anyways, I hope this email was helpful, and I hope your business has a super prosperous Q4!

Sincerely,
Neville Medhora - Copywriting Course​
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