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How to use Google Ads optimization score

The Content Marketer

Today, we're telling you all about the optimization score in Google Ads, sharing our experience in content development, exploring the difference between PPC and CPC and more!



Should You Use the Google Ads Optimization Score? | Brafton

Should You Use the Google Ads Optimization Score?

A Google Ads optimization score is an indication of how well your account is performing. Learn what this metric means and how to use it to your advantage.

   
TIME TO READ:
7
MINUTES


How to build a content development plan

How To Build a Content Development Plan

Here’s everything you need to know about creating a successful content development strategy.

   TIME TO READ:
4
MINUTES


PPC vs CPC: Understanding the Difference & Setting Up Your First Campaign

PPC vs CPC: Understanding the Difference & Setting Up Your First Campaign

Cost-per-click, or CPC, is the total amount each click on a PPC, or pay-per-click, ad will cost the marketer. We break down the key differences between them and even how to build a winning campaign for yourself here.

   TIME TO READ:
6
MINUTES

 
How to Make a Buyer Journey Map for Your Brand (Infographic)

How To Make a Buyer Journey Map for Your Brand (Infographic)

Here’s your quick guide to buyer journey mapping — including step-by-step instructions and examples to follow.

 
How Are You Handling the Transition to Google Analytics 4?

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7 Tips To Sell SEO Into the C-Suite


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