Social Media Today - Guide: 15 marketing trends for 2023

Where is the marketing industry headed? Knowing which updates, trends, or shifts to pay attention to can be difficult in a constantly evolving industry. 


You don't have to worry about being behind the curve anymore because Meltwater collected the 15 marketing trends that will matter most in 2023.


From the rise of short-form video to the shifting nature of market research, Meltwater's guide will help you create a winning marketing strategy. 

  • What's the future of TikTok advertising?
  • How is social listening data evolving? 
  • Will influencer marketing finally become mainstream? 


Download the guide to find answers to these questions and discover what trends you and your team need to keep an eye on next year.

 

Want to reach 146,000+ marketing executives with your own message? Get the media kit or contact us directly at advertising@industrydive.com.

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