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No fluffy content. If your goal is to build a $100m ARR business, this is not the right post. Here I am are NOT going to talk about building the next Facebook or Twitter. If your goal is to make a $1K to $10K MRR, continue reading.

This post will cover one SAAS area and talk about multiple niches in this space. This post also explains how to do tech implementation, do market analysis, how the current players are doing, and ends with a cost analysis to understand the overall cost for 100 users.

Let’s see some of the products around agencies and teams. One good advantage with these kinds of products is - The end-user in most cases is B2B or a company and it would make it relatively easy to get them to pay for software.

ManyRequests: Client portal software for agencies. Manage clients, team members, projects, billing, automations, all in one easy to use platform. Made $15K in pre-sales before building the software. Also received funding from Calmfund.

Pallyy: The social media scheduling platform built for agencies. Schedule all clients social media posts in one place.

CoSend: Launch a social media scheduler under your brand. Perfect for agencies & SaaS providers. Offer a new service or integrate with existing systems.

AgencyBloc: AgencyBloc is an agency management system that helps life and health insurance agencies secure and grow their business with an industry-specific CRM, commissions processing, and integrated business and sales automation. The estimated revenue is $2M.

HeyOrca: The Most Collaborative Social Media Calendar for Teams.

Struso: Start with Todo app, Issue tracker, CRM, or 20 other apps. One place for your team to manage data, tasks and timelines.

HopperHQ: Visually plan and schedule social media campaigns automatically with tailored insights. Collaborate with your team across multiple accounts.

AgencyAnalytics: Scale marketing agency with automated client reporting. Automate client reporting in minutes. Create customizable dashboards and reports that connect all of the clients’ data under one roof. Built for marketing agencies.

Planable: The social media approval tool built for HigherEd teams. Plan, approve, and schedule social media content 6X faster.

SocialChamp: Social media management tool for agencies and SMBs. Agencies can streamline the workflow by uploading content in bulk using a CSV file to go up on different client’s social profiles and generate reports with a custom title and client logo.

AgentNest: Social media for Real Estate made easy. The Agent Nest has thousands of professionally designed social media posts and print materials for your real estate business.

Web4Reality: Real Estate Agent Tools for Success. Everything needed to run a professional, lead-generating real estate website.

CompleteCRM: White Label CRM and Marketing Automation Software A Complete CRM system integrating marketing, sales, and operations, white-labeled for your brand and your clients.

AgencyMaestro: All-in-One Client Management Software for Agencies, Consultants, & Freelancers. Agency Maestro includes robust client profiles, project & task management, and seamless Stripe integration to automate billing and invoicing. Started revenue generation with LTDs(Life Time Deals).

GoHighLevel: The HighLevel Platform is everything that agencies need to manage their client's leads, websites, funnels, calendars and many other services that are needed to maintain a customer. HighLevel offers White Label Agency services such as Facebook Advertising, Google Advertising, and Social Media Posting. The estimated revenue is $19M/year.

BookMark: Bookmark Agency Program to start your own design agency. Raised $2M in funding. Started generating revenue with LTDs(Life Time Deals).

Cogency: Collaborative solution to run business on single platform. Schedule Meetings, Meet Clients & Track Progress in one platform. Available meeting slots are checked against your existing appointments so you never get double-booked. Launched in 2021, Cogency has about 2000 active users by March, 2022 and has a good conversion to paid users.

LeanOnDigital: App for all types of instructors and personal trainers. Whether you’re a fitness trainer, a soccer coach, or a yoga instructor, Lean On can help you increase your revenue and reach more clients with your branded white label app. Your branded app can be tailored for any sport or type of training.

SERankings: Thousands of agencies all over the world use SE Ranking to move their customers’ websites up the ranking ladder.

Wavo: Grow your agency by predictably generating leads for clients. The only cold email tool built for agencies to impress clients, save time and remove the guesswork.

Thriveific: Thriveific is a business management app provider with a white label web app to manage your business. From invoicing, time tracking, marketing, keeping track of customers and projects, Thriveific does all the heavy lifting. Received funding.

MaintainX: Maintain Operations with teams. Day-to-day maintenance tasks, simplified. MaintainX eliminates the paperwork, so teams can spend less time on clipboard and more time getting things done. Raised $50M in funding.

• 🔒 👉 [In Pro] See which company’s estimated revenue is $260K per year from a White Label CRM

• 🔒 👉 [In Pro] See which company is making $100K+ per month from website builder and other tools for real-estate agents.

• 🔒 👉 [In Pro] See who is making $2K+ per month from social media scheduling platform built for agencies

• 🔒 👉 [In Pro] See who crossed $8K MRR from social media posts and print materials for real estate business.

• 🔒 👉 [In Pro] See which company’s estimated revenue is $120K per month from Social media management tool for agencies.

• 🔒 👉 [In Pro] See which company’s estimated revenue is $42K per year, with approximately 70 paying customers, from a tool for HigherEd teams.

• 🔒 👉 [In Pro] See which company’s estimated revenue is $3M/year from Social Media Calendar for Teams.

• 🔒 👉 [In Pro] See which company’s estimated revenue is $150K per month from client reporting tool built for marketing agencies.

• 🔒 👉 [In Pro] See who has an estimated revenue of $40K per month from tool for social media campaigns scheduling for teams.

Negative Nancy says - “What is so special about Agencies and teams?”

Me - In short - They have money to spend. Typically ‘agencies and companies with teams’ are profitable or have positive revenue flow. These agencies are usually happy to spend money to get tools that cut down their cost or save time for their teams.

Negative Nancy says - “But I am already working on the B2C side of things.”

Me - No problem. In most cases - you can improve your B2C offering with new features that can be used by Agencies/Teams. For example, CrowdPanel has plans both for B2C and Enterprises as well. Another example is FeedHive already making thousands of dollars in revenue, recently changed gears and added Agency functionality for their app. Duda is another example where they have both B2C and Agency versions too making thousands of dollars in revenue. There is so much to learn from these examples.

Deep-dive & Some niches

While building a SaaS, it’s always good to see a way to add features that helps Agencies/Teams to use the product. Typically for any agency model/teams model to work - you need features like user management, team collaboration, etc so that multiple users/teams can use the same account. Once the product starts doing well with B2C and is robust, you can just start packaging it for Agencies easily. If you have an existing product, see how well you can bundle new features and package to Agencies, bigger teams, and Enterprises.

Let’s see some of the products you could think of in this niche.

Single SaaS Solution for multiple apps: With companies, teams, and agencies going remote - the number of tools and subscriptions used by each company has grown significantly. For example, each company/agency is using separate platforms for chat, video conference, task management, CRM solution, Calendar management, etc. Create a SaaS solution for the teams where each of these can be used under a single subscription. See Cogency for inspiration. Launched in 2021, in less than a year, Cogency has about 2000 active users by March, 2022 and has a good conversion to paid users. The tag like of Cogency is simple - “Save money and get one subscription for all your needs without the fuss. Unsubscribe from Asana, Zoom, Miro, Lucidchart, Jira, Trello, ClickUp, Monday, and Calendly”. For companies, this is the easiest way to save the costs as they could get multiple platforms - all under a single subscription. With this model, Cogency is seeing good traction, user base, and a good trail to paid users conversion, all in less than a year.

SaaS Solution for Productized Services: If you have never heard of Productized Services, it’s nothing but packing a service into a fixed offering. For example providing services like - “Unlimited WordPress development”, “Unlimited Website Design”, “Unlimited Graphics Design” etc. Usually, the pricing for these is fixed per month. To give you an example, DesignJoy is making $1M/year with this model with a solo founder. In most cases, these agencies run their task management via emails and Trello making it a little difficult. Create a SaaS solution to handle these kinds of agencies. The SaaS should provide features to add clients, charge billing, manage requests, send emails, and data dashboards to see the state of the requests. See ManyRequests that made $15K in pre-sales before building the software under this model. ManyRequests also received funding from Calmfund.

SaaS tools for Real Estate Agents: Real estate is one of the markets that have good money to spend. Real Estate Agencies need a lot of tools to market the available real estate properties on social channels and forums. Create a SaaS exclusively for Real Estate agencies. By branding the tool exclusively for Real estate agencies and targeting a specific niche, there are higher chances of getting paid subscribers. The tool should be able to automate the creation of social media graphics using the agency logo, and automatically created images/graphics based on real estate properties data. Real estate agents typically spend a lot of time creating posters for each of the available properties, then send emails to their user base looking for properties in a given locality, post the availability on social channels, etc. Create a SaaS that solves all these problems for real estate agencies. AgentNest crossed $8K MRR with a similar SaaS solution. Web4Reality crossed $100K MRR by building tools for real estate agents.

SEO Tools for Agencies: There are many SEO tools around keyword tracking, SERP tracking, Onpage suggestions, Page crawling. Create SEO tools around white-label options so that agencies and companies can buy these tools/software and brand it under their company and can resell them to their customers. Instead of targeting B2C by selling directly to customers, you can actually build a business around B2B by selling these tools with a white-label option to agencies that need to provide SEO to their end customers. SERankin with white label SEO option has an estimated revenue of $8M/year. SEOptimer with their White Label SEO Audit Tool has an estimated revenue of $20K MRR. SiteChecker in a similar space around SEO tools with white-label options has an estimated revenue of $98K MRR. RavenTools that serves white-label SEO reports has an estimated revenue of $750K/year.

🔒 👉  [Get access to 800+ additional ideas and more additional ideas in this niche and across all niches from Pro version with data points, revenue information].

Technical chops

Learn technical pointers on how to build products around this niche.

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Marketing chops

Learn Marketing pointers on how to start marketing the products for this niche. This should give you a marketing head start.

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Cost Analysis for 100 customers

Learn how much it costs to build a product in this niche and cater to 100 customers.

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