Swipe Files - 📂 Meet the 2023 sponsors

Mutiny, Hopin, Navattic, 42/Agency, & Minuttia  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

I'm excited to announce that Swipe Files has five amazing featured sponsors for all of 2023:

  • Mutiny: No-code AI platform that helps marketers convert their top-of-funnel demand into revenue, without engineers.
  • Hopin Session: The easiest way to host interactive webinars and meetings.
  • Navattic: Instantly build, customize and share interactive product demos that convert.
  • 42/Agency: My #1 recommended demand generation agency for SaaS to help you drive demos and signups.
  • Minuttia: Work with a team of organic search experts to accelerate the growth of your B2B SaaS company.

This will allow me to pour even more time and resources into creating content to help you grow your SaaS.

Support them and you support me.

I only bring on sponsors who:

✅ Have an unquestionably great product and service

✅ Are mission-aligned in helping SaaS companies grow

✅ Exemplify exceptional marketing themselves

✅ Collaborate on creating top-notch content

And they check all the boxes.

They've all very generously agreed to commit for the entire year of 2023 so you'll be seeing them around a whole lot. 😉

Back by popular demand, we'll also be collaborating on two huge projects later in the year:

Let me tell you more about each sponsor in detail:

Mutiny

Mutiny is a no-code AI platform that helps marketers convert their top of funnel demand into revenue, without engineers. Mutiny gives marketers everything they need to drive revenue and prove it — from data and analytics to AI-powered recommendations and content writing. Snowflake, ClickUp, Brex, Segment, and hundreds more of the world's fastest growing companies trust Mutiny to power their conversions.

Get the conversion playbooks of the fastest growing B2B companies like Notion, Brex, and Snowflake.

Hopin Session

Hopin Session is the easiest way to host interactive webinars and meetings, making it simple for businesses and marketers to connect with their customers and communities. It's lightweight - easy-to-use and easy-to-manage - and allows users to create standout customized experiences for their AMAs, workshops, all hands, community events, and more.

Create a free account to host your next AMA, all hands, webinar, or training in minutes.

Navattic

Product-led growth is evolving. The old playbook was pretty straightforward: (1) People visit website (2) Sign up for free trial (3) Receive value from product (maybe) (4) Upgrade to paid subscription. But that means 97% of SaaS website visitors don’t experience your product. Innovative companies like Dooly, Mixpanel, and Dropbox are flipping the script and leading with their product value. Use Navattic to show the value of your product to every visitor.

They let their product speak for itself. Try it out for yourself.

42/Agency

When you're in scale-up mode and you have KPIs to hit... the pressure is on to deliver demos and signups. And it's a lot to handle: multi-channel strategy, remarketing, landing pages, email sequences, revenue ops, conversion rate optimization.

42/Agency, founded by my friend Kamil Rextin, has worked with companies like Sprout Social, Klue, Qwilr, Uptick, Onfleet, and many more to help them with all things demand generation. They're always my top agency recommendation for specializing in SaaS demand gen. Go read some spicy takes on freemium, "inbound marketing", and category creation and then schedule a free consultation.

Minuttia

In July 2020, a client was almost destroyed due to Covid-19 (like many other businesses). But they made a brave investment in content marketing and just over two years in, they reported that revenue directly attributed to SEO for 2022 accounted for ~50% of the company's total revenue for that year. 2022 has also been a record year in terms of revenue generated from SEO. They're in this position today because of the decision they made two years ago. This year, make the right decision for your company. Minuttia is here to help you.

Book an intro call to speak with the Minuttia team about your content marketing.

I can't express my gratitude to them enough. By supporting Swipe Files, they're supporting my ability to make more great content for you. And by supporting them, you support Swipe Files.

Cheers to 2023!

—Corey

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​ ​ ​ Today's newsletter is proudly supported by Agorapulse 🙌 ​ You can tell a lot about a company based on its customer support practices. Zappos is famous for going to extremes for its customers,

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