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The Daily Carnage - Scrollbar None

The ups and downs of scrollbar design. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

created by carney, a dynamic digital agency

Jan 27, 2023

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Trivia

Do Ya Know?

(Check your answer down below!)

How much did an ad spot cost during the first Super Bowl?

$62,500

$12,300

$48,100

$37,500

Clear response

Clicks

Top Posts of the Week

 

Takeaways

What We Learned

Monday: More is more. Automate everything. If it’s not broken, don’t fix it. Throw a blog up and forget about it. Anybody can do this. Viral or bust. These are just some of the content marketing myths you might be living and dying by. It’s time to change your approach and relationship to making content.

Tuesday: Prioritizing web accessibility helps us work toward a more inclusive digital landscape for folks with hearing, visual, motor, and cognitive impairments. These key considerations for accessible website design and development ensure that your message will reach users with assistive technology and other needs. Plus, it’s good SEO.

Wednesday: If you’re under-utilizing LinkedIn, there are five ways to jumpstart your lead gen. First, optimize your pages and identify your target audience. Then, enhance your content strategy with high-value, mid-funnel LinkedIn articles, carousels, documents, and events. Thoughtfully interact with decision makers on your feed, and loop in your stakeholders to help. Finally, leverage LinkedIn ads to reach your target and boost your best content.

Thursday: Google Analytics 4 will track scroll activity by default with the scroll enhanced measurement event—but only once a visitor reaches a scroll depth of 90%. If you want to track scroll activity at 25%, 50%, 75%, and so on, you’ll need to follow a few steps.

Facebook Group Friday

Join The Conversation

A group member asked, “Has anyone else struggled with a client that only wants to provide edits to designs on-call?”

Laura asked, “Is anybody else getting served some REALLY questionable ads by the FB algorithm?”

Morganne asked, “Is it realistic to learn Google Ads from scratch and implement with effectiveness?”

Amanda shared:

Meta Business Suite Meme

What We're Loving

Evolution of the Scroll Bar

Evolution of the Scroll Bar

Thanks to web curator and coder Sébastien Matos, you can interact with scroll bar designs from the last 30 years before devolving back into the timeless Apple vs. Microsoft debate. Enjoy.

😠Team Carney faves: Mac OS X 10.0 (2001) and Windows 10 (2015).

Check it out

Happy Hour

Sparkling Blood Orange Mocktail

We’re sharing our favorite mocktails all month long for our friends who participate in Dry January!

Ingredients

  • 8 oz. blood orange juice, freshly squeezed
  • 1 tablespoon honey
  • ½ teaspoon vanilla extract
  • 4 oz. lime sparkling water
  • Blood orange slices for garnish

Blood Orange Mocktail

Steps

  1. Squeeze the blood orange juice into a mason jar with a lid or cocktail shaker.
  2. Add the honey and vanilla extract to the unchilled juice. Shake. Add ice to cool it down.
  3. Pour evenly into two ice-filled glasses. Top with lime sparkling water and a slice of blood orange on top.

Recipe by Marisa Moore

Category: Ads from the Past

General Electric, 1957

General Electric, 1957

Trivia

Did Ya Know?

Answer: An ad spot during the very first Super Bowl in 1967 cost $37,500. That’s about $338,294.45 in 2023.

Speaking of the first Super Bowl, this film-noir Goodyear spot didn’t age well.

Goodyear 1967

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Key phrases

The ConversationA group member scroll enhanced measurement event highvalue midfunnel LinkedIn articles dynamic digital agency inclusive digital landscape first Super Bowl accessible website design Mac OS X Team Carney faves scroll bar designs content marketing myths

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