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Founder Weekly

Welcome to issue 572 of Founder Weekly. Let's get straight to the links this week.

General

AI Recruits a New Hybrid Workforce
AI models keep getting better at generating human-level work. Now the hard part, bringing magical products to the office.

Pull, Don’t Push: How Catalysts Overcome Barriers and Drive Product Adoption
Marketing expert Jonah Berger has spent years probing into the science behind changing people’s minds, and why becoming an effective change agent is about lowering barriers, not pushing harder. He distilled five of the most common barriers into a simple framework and walks us through how founders can more effectively build and sell products.

Foundation Models: The future (still) isn’t happening fast enough
Applications of foundation models are proliferating, and the underlying capabilities and infrastructure are evolving fast. But the future isn't happening quickly enough to realize the full potential of foundation models. If we consider these models as a new application platform, drawing out the broader technical stack reveals opportunities for founders.

The ORCA Framework
How to Write Compelling Company Blurbs.

Marketing, Sales and PR

How Cash App’s Performance Marketing Generated 190+Million Downloads
Want to know what made Cash App the most downloaded fintech app in the US? Learn from their tactics (and failures) in this true deep dive.

How OpenAI Grows
The need-to-know primer on the AI industry + a deep dive on OpenAI, their big picture strategy, and their tactics with ChatGPT and Microsoft.

Money and Finance

Higher Rates Will Lead to the Next Generation of Great Tech Startups
Lessons learned from the past 60 years of technology investing may show what’s ahead as we enter a turbulent macroeconomic backdrop.

Trends From Analyzing Every Pre-Seed & Seed Round Since 2010
65,475 pre-seed and seed funding rounds have been announced in the US since 2010. This data, enriched with unicorn, exit, and fund formation data, reveal how much things have changed over the past decade. In this series, we will publish our findings in a visual format. Some may be intuitive & obvious, while others might serve as a surprise.

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New Hybrid Workforce effective change agent new application platform broader technical stack Compelling Company Blurbs big picture strategy Great Tech Startups The ORCA Framework true deep dive

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