They Got Acquired - Don't leave 💰 on the table

February 14, 2023
​Read on web​

In case you missed it yesterday...

We just launched our SaaS Deals Report.

We've compiled data and context around 40+ SaaS deals, shedding a light on private transactions you won't find anywhere else—not even in pricey platforms like PitchBook.

Plus, you'll get an audio recording that highlights takeaways from experts in the SaaS space.

The result? A resource that will help you sell and/or buy SaaS businesses.

Through this report, you'll:

• Gain insider knowledge on who's buying SaaS businesses
• Have access to comps so you don't leave money on the table
• Position yourself to do your job better than your competitors
• And more

It's launch week, so this data set is the best price it will ever be. The price goes up on Friday at midnight EST.

Speaking of SaaS...

Here's an example of the kind of case studies you'll get in our report.

For founder Adam White, being fired from a search engine optimization (SEO) gig was the catalyst to start—and later sell—an SEO business of his own.

In 2017, White founded SEOJet, a software service that helps businesses track their SEO performance and grow backlinks.

“I looked at all of the backlinks that pointed to #1-ranked pages in hundreds of websites in every industry and categorized the anchor text of every single link,” White said.

“When I compared all of the #1-ranked pages to each other, I noticed significant patterns in each backlink profile, and so I built SEOJet to help people follow these patterns as they link build.”

After four years, White had grown SEOJet to $360,000 in annual revenue. Here's what happened next:

📈 How putting in 6 more months helped the founder of this SEO business double his sale price​

Behind the business

Launching this SaaS Deals Report is a little step in the grand scheme of things—but it also feels like a big step.

Our goal is to have a library of reports, so when you want to see deals in a certain industry, of a certain size, or involving a certain buyer, you can find that easily on our virtual shelves.

We're also preparing to roll out custom reports, where you can ask us to pull deals with certain criteria (think: you want to buy pet e-commerce businesses, so you want to see how much similar businesses have sold for).

And we're getting there! We just need to stay patient, keep putting in the work, and roll out one report after another.

The biggest way you can support us—other than downloading reports that are a fit for your dreams—is by sharing this page with colleagues in the SaaS space, whether that's in a Slack group, Facebook page, or forwarding this email to a friend.

​Here's a tweet if you're keen to share on Twitter.

Thanks for all your support ✌️

See you next time,

Lexi Grant
Founder & CEO
​They Got Acquired​
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About us 👋

Our mission is to redefine startup success by showcasing companies that sell for $100K-$50M. Learn more about us or follow us on Twitter.

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