GrowthHackingIdea - 26% more tips (study)

Rick Van Baaren conducted a study where he had servers in a restaurant confirm customer's orders using 2 methods:

1. One group confirmed they’d heard the order with a simple acknowledgement

2. The other group confirmed they’d heard the order by repeating the customer’s exact words back to them

Result:
The customer hearing exactly what they said repeated back to them increased tipping by 26%.

If you provide personal services, looks like you can make more money just by repeating what customers tell you they want.

If you provide scalable services:
When you use exact customer phrases you make people feel like you are reading their mind.
I’ve featured a lot of similar case studies where customer language boosts conversions.

Source: sumome.com


Cheers,
Charlie Patel ;)



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