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Startup offers ‘daily use case’ for AR at work.
May 24, 2023

Emerging Tech Brew

AT&T Connected Car

It’s Wednesday. We’re barreling toward a three-day weekend, but there’s still lots of tech news in the offing. Let’s get after it.

In today’s edition:

Patrick Kulp, Maeve Allsup, Eoin Higgins, Annie Saunders

VR

Onscreen view

Image of a woman working at a Sightful mixed reality laptop. Sightful

The maker of a new laptop device is trying to expand the size of your computer screen by ditching the monitor display altogether.

The startup Sightful, which announced itself last week with $61 million in initial funding, is rolling out what it bills as the world’s first augmented reality (AR) laptop of its kind.

The $2,000 Spacetop device is essentially the lower half of a laptop with a mounted webcam and a pair of glasses attached by a cord through which users can see a 100-inch projection of a workspace screen.

Sightful’s co-founders said the goal is to establish a natural daily use case for AR technology at a time when data shows that people generally don’t yet see a need for such extra dimensionality at work. The setup is designed to expand the workspace display with relatively compact hardware for the segments of the workforce that have remained largely remote since the onset of the pandemic.

“The reason people are not using AR and VR is because there’s no reason for them to use it,” Sightful CEO and co-founder Tamir Berliner said.

Keep reading here.—PK

     

TOGETHER WITH AT&T CONNECTED CAR

From wheels to Wi-Fi

AT&T Connected Car

We’ve all set out on an overly optimistic road trip. Freedom and adventure, what could be better? But once the initial thrill of hittin’ the road wears off, you’re stuck spending endless hours staring out the window, listening to someone else’s music, and watching the miles slowly tick by.

But road trips don’t have to be this way.

For this Memorial Day weekend, AT&T has changed the way you road trip: They’re letting you try AT&T In-car Wi-Fi for free. That’s right—they’ll turn your vehicle into an entertainment machine for FREE, so you can quit asking, “Are we there yet?”

Whether you’re traveling to the lake or making a cross-country journey, AT&T will help you stay connected and stream videos, music, and games no matter where the road takes you.

Become the star of the road trip with In-car Wi-Fi.

TECH POLICY

Eyes on AI

Street signs show the corner of tech and politics. Francis Scialabba

Big Tech fell out of the congressional spotlight last week as artificial intelligence took center stage.

OpenAI and IBM sent representatives to testify before a Senate Judiciary subcommittee about how to regulate AI development, and down the street at the White House, the Biden administration laid out its plan for job creation in fields like semiconductor manufacturing and clean energy. The Federal Trade Commission, meantime, examined data sharing.

Here’s our dispatch from last week’s intersection of tech and politics.

Keep reading here.—MA

     

CYBERSECURITY

Cyber concern

Cyber concern Nuthawut Somsuk/Getty Images

CISOs enjoyed a brief respite from the sky falling in the immediate post-pandemic era, but the sense of danger from ever-increasing cyberattacks has returned.

That’s according to a new Proofpoint survey of 1,600+ CISOs across 16 different countries, which found that security threats are as bad as ever.

Proofpoint Global Resident CISO Lucia Milică Stacy said in the introduction to this year’s survey that last year, “with most pandemic disruption overcome, CISOs for a brief time appeared to feel a sense of calm, composure, and confidence in their security posture.”

“Astoundingly, that feeling has already vanished, replaced by elevated concern,” Stacy said.

Keep reading here.—EH

     

TOGETHER WITH AT&T CONNECTED CAR

AT&T Connected Car

Smooth sailing, smooth surfing. The perfect road trip does exist. Yep, you can say goodbye to window gazing because AT&T is offering 4 days of free unlimited In-car Wi-Fi this Memorial Day weekend. The wide open road + your fave music, games, and videos? Sounds like a dream. Ride connected.

BITS AND BYTES

Stat: 3 million to 15 million tons. That’s how much carbon dioxide the gaming industry is estimated to have produced to create video games in 2020, according to a CNET report.

Quote: “In some ways, I have yet to see a better definition of the glass cliff than the challenge Elon has set out here…This just seems to be the perfect storm of a situation at Twitter.”—Christy Glass, a sociologist at Utah State University, to Wired about the perilous position of Linda Yaccarino as she takes over as CEO of Twitter

Read: Startups bring Silicon Valley ethos to a lumbering military-industrial complex (the New York Times)

Links we love: Communication, operation, and innovation—the keys to a stable business foundation. Master these fundamentals (and more) in our Business Essentials Accelerator. Apply now and get better at your job in four weeks.

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Written by Patrick Kulp, Maeve Allsup, Eoin Higgins, and Annie Saunders

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