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Founder Weekly

Welcome to issue 587 of Founder Weekly. Let's get straight to the links this week.

General

The AI Startup Litmus Test
Differentiation is critical for Generative AI startups. Use the AI Litmus Test to determine if your company is unique, hard and defensible.

The Starbucks Test
A cup of coffee could be the fastest way to the perfect pitch.

Intercom’s AI Evolution
An interview with co-founder and Chief Strategy Officer, Des Traynor.

Double Diamond Framework
A Comprehensive Guide for Product Managers in Addressing Complex Problems.

Marketing, Sales and PR

When customers are “willing” to pay
This fresh take on “Willingness-to-Pay” analyzes three types of customer motivation, leading to superior strategies for growth that also better the world.

The definitive guide to Sales Compensation
This provides insights and guidance on designing effective sales compensation plans for growth-focused companies, discussing key considerations, best practices, and strategies to align sales incentives with business objectives.

Many Startups Will Reaccelerate Growth
In the post, David Cummings discusses his perspective on the potential for many startups to experience a renewed period of growth, highlighting factors such as increased market demand, improved product-market fit, and the resilience of entrepreneurs.

How To Optimize Your Free Trial
Candu's Jonathan Anderson provides analysis on PLG free trial motions, and how to increase activations with sign-up surveys and more.

Money and Finance

Finding Alpha: The Trillion Dollar Female Economy
This report discusses the economic impact and potential of the female economy, highlighting opportunities for businesses to tap into this market segment and the importance of gender diversity in investment decision-making for capturing alpha.

Venture Predation
The report discusses predatory pricing as a strategy used by firms to suppress competition, with venture-backed startups being one type of company that finds it potentially successful. These startups, known as venture predators, leverage venture finance to price below costs, drive out rivals, and gain market share, aiming to create the impression of future profitability for investors. The authors argue that venture predation can have negative effects on consumers, market incentives, and capital allocation, proposing reforms to antitrust law and securities regulation to discourage such behavior.

Coping with Down Rounds
The article discusses strategies for navigating down rounds, providing insights on how startups can effectively cope with challenging funding situations.

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Founder Weekly - Founder Weekly - Issue 587

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