Morning Brew - ☕ AI will remember you

EBay’s bet on generative AI.
Advertisement
June 16, 2023

Retail Brew

Square

It’s Friday at last! Promoted but given no guidance? Our New Manager Bootcamp can equip you with the tools and confidence to tackle any management obstacle. The best part is it can be done no matter your schedule, thanks to our new on-demand option. Gain instant access to hours of content and prepare to become a better boss.

In today’s edition:

—Katishi Maake, Jeena Sharma

TECH

Help me out

Ebay HQ Steven Arnold, Ebay, CC BY 3.0

If last year was the year of resale, then this year is the year of AI. Now, there’s a crossover.

EBay has released in beta a plug-in that, through generative AI, allows sellers to automatically generate text for their item descriptions based on product attributes, which helps cut down on the time and effort required to list items.

EBay is no stranger to using AI and deep learning models, but generative AI—the technology used in services like ChatGPT—is the next frontier for eBay, which aims to streamline the listing process for sellers, and the company in the future will integrate more applications to better curate niche products for its buyers.

“AI and deep learning has been infused throughout eBay. I think the difference in the last six months has been the dawn of the large language models that make this very conversational,” Eddie Garcia, eBay’s chief product officer, told Retail Brew. “The AI can create content, it can create images, it could write a description for the item. That’s the new innovation.”

How it works: A small percentage of eBay’s sellers can submit an image of a product with a brief description and with a click of a button, they can ask the AI to suggest a description of the product, which is actually one of the most difficult aspects of selling on eBay, Garcia said.

Keep reading here.—KM

     

SPONSORED BY SQUARE

Seeing kiosks…everywhere?

Square

There’s good reason for that. In-store kiosks are on the rise due to their low-cost ability to deliver an enhanced customer experience in both retail and restaurant settings. They’ve even inspired a few hilarious memes—the universal sign that you’ve really arrived.

The pandemic and ensuing labor crunch sped up the adoption of a lot of consumer-facing tech, and kiosks rest near the top of the list. So how do businesses use kiosks most effectively? Square is glad you asked:

  • ordering and payment
  • product info
  • store wayfinding
  • loyalty check-in

These are just a few of the ways retailers and restaurateurs use kiosks. And if you wanna tap into any of these customer experience enhancements, Square has the tips and tools to get you started.

RETAIL

In shape

Skims pop up at Selfridges UK Skims/Selfridges

After years of selling shapewear in the US, Kim Kardashian’s Skims is coming to the UK, starting with a pop-up shop at the Selfridges Corner Shop.

The space comes peppered with diving boards and palm tree structures and is designed in collaboration with French-Canadian creative director and designer Willo Perron. It marks the brand’s first European pop-up, which is open for visitors until July 8.

“I’m thrilled to open our first international pop-up experience at the iconic Selfridges Corner Shop,” Jens Grede, Skims co-founder and CEO, said in a statement. “We expect demand and buzz to be high as this is the first time Skims Swim will be available in retail outside of the US.”

The pop-up will also turn into a permanent shop-in-shop at Selfridges, after a redesign, another step in Skims’s plan to expand its physical footprint.

Keep reading here.—JS

     

STORES

Just do it again

Nike sneakers displayed on a shelf of a store. Sopa Images/Getty Images

After exiting Macy’s in 2021, Nike seemed to be on a path toward independence and pursuing a DTC-focused strategy. In 2022, the retailer also cut ties with DSW and other wholesale partners.

But in a surprising turn of events, Nike is trying to rebuild the wholesale bridges it burned, starting with DSW, where it will start reselling its shoes this October, in stores and online.

“They’ve been great partners and we’re excited to be able to offer that across stores and digital,” DSW parent company Designer Brands CEO Doug Howe said on a June 8 call with analysts. “We’ll thoughtfully, with their partnership, build that business back.”

And DSW is not the only one. Nike will also start selling at Macy’s again. This fall, the retailer will display a selection of Nike apparel for men, women, and kids, alongside bags and gear, across “key locations nationwide” CEO Jeff Gennette said in a June 1 earnings call.

Nike has additionally reinvigorated its heavily toned-down relationship with Foot Locker.

Keep reading here.—JS

     

TOGETHER WITH PAYSAFE

Paysafe

Take your time back. Using the right tools can help SMBs check off some terribly tedious to-dos. Paysafe gives small businesses more time to focus on their craft. Their platform handles administrative tasks like payment processing, invoicing, and billing. Enjoy all that extra room on your plate. Partner with Paysafe.

SWAPPING SKUS

Today’s top retail reads.

New ways: Emerging designers are pivoting to selling their collections in January and June ahead of their runway presentations. But why? (Vogue Business)

Fashion-forward: In a bid to change its image as a discount destination, Walmart is now selling pricier apparel and home goods, which might serve up some serious competition to speciality stores. (Reuters)

Consider this: The Canadian wildfires that sent toxic smoke across parts of the US and Canada had another effect: driving up sales of air purifiers. (Modern Retail)

Study up: Got back-to-school season on the brain? Join LTK on June 14 for a live virtual event on how creator marketing can help elevate brand awareness and drive results during B2S shopping.*

5-star expectations: Customers expect a seamless, white-glove shopping experience, especially with today’s direct-from-social shopping. Join Retail Brew’s virtual event and hear from industry pros about keeping up with expectations. Sponsored by Cloudinary.*

*This is sponsored advertising content.

FRIEND OR FAUX?

Three of the stories below are real...and one is most definitely not. Can you spot the fake?

  1. Life Raft Treats released a frozen TV dinner that looks pretty normal—fried chicken, mashed potatoes and gravy, peas and carrots—but is actually made entirely of ice cream.
  2. A Louisiana-based food company set up a fried-chicken hotline that helps callers decide what to pair their fried chicken with.
  3. Taco Bell has teamed up with Crocs to release a limited edition set of slides.
  4. A Scottish pub in a remote village is giving away a free pint of beer to anyone who is able to hike to the location.

Keep reading for the answer.

SHARE THE BREW

Share Retail Brew with your coworkers, acquire free Brew swag, and then make new friends as a result of your fresh Brew swag.

We’re saying we’ll give you free stuff and more friends if you share a link. One link.

Your referral count: 2

Click to Share

Or copy & paste your referral link to others:
morningbrew.com/retail/r/?kid=303a04a9

FRIEND OR FAUX? ANSWER

A fried-chicken hotline sounds kind of nice, doesn’t it? Sadly, no one but us seems to take this idea seriously. We tried!

         

Written by Katishi Maake and Jeena Sharma

Was this email forwarded to you? Sign up here.

Take The Brew to work

Get smarter in just 5 minutes

Business education without the BS

Interested in podcasts?

  • Check out ours here
ADVERTISE // CAREERS // SHOP 10% OFF // FAQ

Update your email preferences or unsubscribe here.
View our privacy policy here.

Copyright © 2023 Morning Brew. All rights reserved.
22 W 19th St, 4th Floor, New York, NY 10011

Older messages

☕ Get with the program(matic)

Tuesday, June 20, 2023

Automating podcast ad buys. June 16, 2023 Marketing Brew It's Friday. Happy early Father's Day to all the dads and father figures out there. Our hearts go out (kind of) to all the ones

☕ Unparceled

Tuesday, June 20, 2023

One of the biggest strikes ever may be weeks away... June 17, 2023 View Online | Sign Up | Shop 10% Off Morning Brew TOGETHER WITH Discover Good Saturday morning. Like a school principal interrupting

☕ The toll troll

Tuesday, June 20, 2023

The bitter fight over congestion pricing... Together with BELAY June 18, 2023 | View Online | Sign Up | Shop 10% Off Dale De La Rey/AFP via Getty Images BROWSING Classifieds banner image The wackiest

☕ Listen to the music

Tuesday, June 13, 2023

Marketing music festivals. June 13, 2023 Marketing Brew TOGETHER WITH Sprout Social It's Tuesday. Get your brain freeze on: 7-Eleven gave Slurpee a new logo and cup design as part of a brand

☕ Diversion history

Tuesday, June 13, 2023

How can beauty brands deal with product diversion? June 13, 2023 Retail Brew TOGETHER WITH Bluecore Welcome to Tuesday. McDonald's has announced that viral stuffed-animal brand Squishmallows will

You Might Also Like

UW and computer science student reach truce in ‘HuskySwap’ spat

Saturday, January 11, 2025

Blue Origin set for first orbital launch | Zillow layoffs | Pandion shutdown | AI in 2025 ADVERTISEMENT GeekWire SPONSOR MESSAGE: GeekWire's special series marks Microsoft's 50th anniversary by

Cryptos Surrender Recent Gains | DOJ's $6.5 Billion Bitcoin Sale

Saturday, January 11, 2025

Bitcoin and other tokens retreated as Fed signaled caution on rate cuts. Forbes START INVESTING • Newsletters • MyForbes Presented by Nina Bambysheva Staff Writer, Forbes Money & Markets Follow me

Just Buy a Balaclava

Saturday, January 11, 2025

Plus: What Raphael Saadiq can't live without. The Strategist Every product is independently selected by editors. If you buy something through our links, New York may earn an affiliate commission.

Up in Flames

Saturday, January 11, 2025

January 11, 2025 The Weekend Reader Required Reading for Political Compulsives 1. Trump Won't Get the Inauguration Day He Wanted The president-elect is annoyed that flags will be half-staff for

YOU LOVE TO SEE IT: Biden’s Grand Finale

Saturday, January 11, 2025

Biden drills down on offshore drilling, credit scores get healthier, social security gets a hand, and sketchy mortgage lenders are locked out. YOU LOVE TO SEE IT: Biden's Grand Finale By Sam Pollak

11 unexpected things you can put in the dishwasher

Saturday, January 11, 2025

(And 7 things you should keep far away from there) View in browser Ad The Recommendation January 11, 2025 Ad 11 things that are surprisingly dishwasher-safe An open dishwasher with a variety of dishes

Weekend Briefing No. 570

Saturday, January 11, 2025

Black Swan Threats in 2025 -- Why Boys Don't Go To College -- US Government's Nuclear Power Play ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

Your new crossword for Saturday Jan 11 ✏️

Saturday, January 11, 2025

View this email in your browser Take a mental break with this week's crosswords: We have six new puzzles teed up for you this week. Play the latest Vox crossword right here, and find all of our new

Firefighters Make Progress, Water Rankings, and Ohio St. Wins

Saturday, January 11, 2025

Multiple wildfires continued to burn in Southern California yesterday, with officials reporting at least 10 deaths. Over 10000 homes across 27000 acres have burned, and 20 suspected looters have been

☕ So many jobs

Saturday, January 11, 2025

So why did stocks fall? January 11, 2025 View Online | Sign Up | Shop Morning Brew Presented By Indacloud Good morning. It's National Milk Day, the one day of the year you're allowed to skim