Nonsense AI Apps, Meta Pushes VR Content To 10 Year Olds and Nonprofit Donations Plummet | Non-Obvious Insights #375

Dear Newsletterest,

Earlier this week I was in DC speaking to a group of association executives who collectively touch many different industries, from architecture to pipeline legislation to periodontics. The conversations made me think about how much diversity of professions there are in the world. There is so much to learn about each one, and so this was the type of event I love: one where I leave just a bit smarter than I was before.

You'll see echoes of this diversity in the stories this week, as we take a look at an ancient language with a grammar unlike any other, AI-powered journaling, why Meta lowered the age for VR content to ten years old, how nonprofit donations are at record lows right now and many more stories. Enjoy!

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Can AI Read Your Mind? AI-Powered Journaling Is Here

It's got a tagline worthy of an over-hyped Apple launch: "the world's first co-pilot for thinking." The website broadcasts it's credibility with a nonsensical data point: "over 2.5 million words journaled." Even the brand name feels like something an AI-dependent brainstorming session might land on: "mindsera." What does it do, you ask?

The core features come down to generating unnecessary AI artworks based on your writing, analyzing the emotion in your writing to generate "mindset analysis and personalized recommendations" and creating bullet point summaries of your (possibly) rambling writing. If you are in need of inspiration, you can also "get mentored by [AI impersonating] historical figures" like Socrates or Steve Jobs.

Thank to Open AI, there has been a flood of startups like this. All promise to be the "world's first" something. It's tempting to dismiss most of them, or at least to be turned off by the overblown change-the-world messaging. The reality is that most will fail to stand the test of time. Part of staying current, though, is continuing to try them out. Even if they insist on promoting themselves as "the world's first gym for the mind."

The Ancient Language That Has Grammar Based On The Human Body

The language of the Indigenous people of the Andaman Islands was an enigma. Linguist Anvita Abbi returned to the location of the islands in the northeastern Indian Ocean many times to try and decode the dying languages of the people who lived there. Her quest to understand a family of disappearing languages reads like a classic mystery, with the payoff being the discovery of an unusual linguistic structure different from any other language she had encountered before. As she writes:

"Great Andamanese, it turns out, is exceptional among the world's languages in it's anthropocentrism. It uses categories derived from the human body to describe abstract concepts such as spatial orientation and relation between objects."

So, for example, when she asked one native speaker the word for blood - he could only answer once he knew from what part of the body the blood was coming. The word was different based on this detail. When something as fundamental as the structure of language can be this divergent, it reminds us that great discoveries usually come from those who are willing to rethink their most basic assumptions.

Meta Lowers VR Age To 10, Making Everyone Think VR Must Be Dangerous

This week Meta announced they would lower the age to consume VR content from 13 to 10. The announcement had all the responsible guardrails you would expect. Children need their parent's permission. Only selected content deemed appropriate would be available. Etcetera. The problem is, the credibility of Meta is so low that immediately upon hearing the announcement many people tagged the motivation behind it as obviously profit-motivated and assumed VR must pose many dangers to young people that Meta isn't telling us about.

When you have low brand trust, this is exactly what you can expect. Skepticism. Denial. Assumption of negative intent. By and large the brand has earned this lowly reputation through its actions. It's a sad reality for the creators of VR content for young kids, though, which is probably excellent and could really be transformative for teaching children about the world. Until the technology finds a more credible sponsor, though, it will continue to struggle for acceptance. The messenger does matter.

Dire Times For Philanthropies As Donations Plummet

A concerning survey this week spotlighted a dramatic drop in philanthropic giving among individual and institutional donors over 2022. A combination of inflation and the overcorrection coming out of Covid the previous year are generally being seen as the reasons for this drop but it's creating hard times for non-profits in many different sectors. In response, some are launching new initiatives to try and reach more people while others are doing their best to remind past donors that they continue to need their support.

It's a hard message to share right now, as economic uncertainty shows up in the news daily. This isn't solely an economic challenge, though. It's also a marketing one. In a scarce time, the nonprofits that are able to create meaning and get their stories to break through will be the ones that get the attention. In other words, innovating out of this situation will probably require a renewed focus on storytelling.

Can Dating Apps Help Us Make More Friends Without Benefits?

Bumble is a dating app that is testing a new feature to help people find new friends. If the pilot works, this could open up a vast new use case for many apps that are currently focused on helping people make more romantic connections. It could also help provide another solution to combat the increasing global epidemic of loneliness. The challenge, of course, will be how to get more people to adopt these tools and use them in this way. Just because there is a great tool available providing a necessary and valuable human service doesn't mean it will get adopted.

Even More Non-Obvious Stories ...

Every week I always curate more stories than I'm able to explore in detail. Instead of skipping those stories, I started to share them in this section so you can skim the headlines and click on any that spark your interest:

How are these stories curated?

Every week I spend hours going through hundreds of stories in order to curate this email. Looking for a speaker inspire your team to become non-obvious thinkers through a keynote or workshop? Watch my new 2023 speaking reel on YouTube >>

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This Non-Obvious Insights Newsletter is curated by Rohit Bhargava. | View in browser

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Nonsense AI Apps, Meta Pushes VR Content To 10 Year Olds and Nonprofit Donations Plummet | Non-Obvious Insights #375

Can AI Read Your Mind? AI-Powered Journaling Is Here

The Ancient Language That Has Grammar Based On The Human Body

Meta Lowers VR Age To 10, Making Everyone Think VR Must Be Dangerous

Dire Times For Philanthropies As Donations Plummet

Can Dating Apps Help Us Make More Friends Without Benefits?

Even More Non-Obvious Stories ...

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