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📓 Product Led Growth in 2023 - read crucial report
READ THE REPORT
Product Collective has been partnering with OpenView on this year’s Product Benchmarks Report, and we’re excited that it’s ready to share with you all!

This year’s survey collected a record-breaking number of responses, in large part thanks to this community. While some trends in SaaS hold true over the years, there’s also been a shift in the industry as the macro environment evolves. This year, we saw:
  • Growth rates are down across the board and product-led growth (PLG) companies are not immune to this drop.
  • PLG is the way to do business in some pockets, but in others -- a PLG approach leads to new challenges.
  • Freemium products see signups of nearly double that of Free Trials, but conversion rates see the opposite trend.
To dig into these insights and others further -- as well as learn what tactics you can leverage to help your company grow faster -- download OpenView’s Product Benchmarks here.
 
READ THE REPORT




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