GrowthHackingIdea - 455K users virally in a week (study)

After just 1 week after releasing an app, Alex Cican got 455,826 unique visitors.

How?
And what's the app about?

The app is a TV show time calculator.

Alex made it super simple and super focused on 1 feature, 1 audience, 1 pain, 1 goal:
1. You input TV shows you watched.
2. Then - how many seasons you watched.
3. The system calculates how much time you wasted.
4. And offers to Tweet "I’ve wasted X days, X hours, and X minutes of my life watching TV shows. Calculate your time: a_link_to_the_app"

Here's how he promoted it:
1. Posted a screenshot on Dribbble.
2. Tweeted once about it.

That’s it.

I've already featured other studies on how super simple and super focused tools go viral.
Looks like there is something special in being super simple/focused.

Source: alexcican.com


Cheers,
Charlie Patel ;)



Your friend wants to get access to our invite-only community of growth hackers from companies like Uber, Google, Microsoft, TechStars, Disney, Adobe, Coca-Cola, Amazon, etc.? Here's your personal invitation link for him/her: http://e.growthhackingidea.com/?ref=2145324&a4=1&a5=9

---

Unsubscribe | GrowthHackingIdea / StartupGrowth.com | 1460 Broadway New York, NY 10036