"Trung Phan is a master at going viral. He’s built up an audience of over 680k on Twitter in just 3.5 years."

Big Ideas:
► Trung stands out by bringing humor to business content with "dumb memes."
► Threads are key to getting followers and Trung is a master at the longer format.
► He newsjacks popular topics to write about what is trending.
► He gets many of his content ideas by seeing what is popular on Reddit.

Logan Forsyth helps his clients get hundreds of millions of views every month using short-form content.

Logan’s team posts more than 12,000 pieces of short-form content every month.

Big Ideas:
► Start with something that is working. Reaction videos or clips of already popular content do really well.
► He creates 5 to 10 accounts with slightly different names so he can post a lot more content for his clients.

Check out these stats sharing interesting houses from Zillow. Your content doesn't have to be original, it just has to be interesting.

► 1.8m Instagram follwers
► 553k X followers
► 151k TikTok followers 
► 168k newsletter subscribers

Ross Simmonds riffs on many use cases of audio AI.

The changes we are going to experience in the next few years are mind-boggling.

"We asked more than 20 newsletter operators for the advice they wish they’d gotten. From content strategy to growth best practices, here’s what they told us."

Brock Yates bought the AllTurtles.com website for $3,000 in 2012. He now makes more than that much every month with outsourced content writers.

Big Ideas:
► He gets content written for about 1.5 cents per word through Upwork.
► Niche websites like this can be a lucrative, largely hands-off asset for creators that can sell for 30X to 40X monthly earnings.