The UX Research reckoning is here | Judd Antin (Airbnb, Meta)
Brought to you by Teal—Your personal career growth platform | Vanta—Automate compliance. Simplify security | Ahrefs—Improve your website’s SEO for free — Judd Antin has spent 15 years leading research and design teams at companies like Yahoo, Meta, and Airbnb. His direct reports have gone on to lead user research at Figma, Notion, Slack, Robinhood, Duolingo, AllTrails, and more. In our conversation, we unpack the transformation that the user-research field is experiencing. Specifically:
Some takeaways:
Listen now on Apple, Spotify, Overcast, and YouTube. Find the transcript for this episode and all past episodes at: https://www.lennyspodcast.com/episodes/. Today’s transcript will be live by 8 a.m. PT. Where to find Judd Antin: • LinkedIn: https://www.linkedin.com/in/juddantin/ • Website: https://juddantin.com/ • Blog: https://medium.com/onebigthought Where to find Lenny: • Newsletter: https://www.lennysnewsletter.com • X: https://twitter.com/lennysan • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/ In this episode, we cover: (00:00) Judd’s background (04:16) Critiques and responses to Judd’s post “The UX Research Reckoning Is Here” (07:33) The state of user research (08:53) Macro, middle-range, and micro research (14:05) What teams get wrong when it comes to research (15:46) The importance of integrating research from the beginning (17:30) Traits of great researchers (19:53) Advice for evaluating user researchers (21:10) Balancing business and product focus (23:55) User-centered performance (26:42) The role of intuition in product development (30:15) Checking your gut instincts (32:54) Common tropes about PMs, from researchers (41:02) A/B testing vs. user research (43:15) Hindsight bias and narrative fallacy (44:55) Making recommendations based on research (47:26) Advice for teams on how to leverage researchers (51:18) How product managers can be better partners to user researchers (56:53) The ideal ratio of researchers in a company (59:43) Empowering user researchers to drive impact (01:03:39) The limitations of NPS as a metric (01:06:48) The risks of dogfooding (01:08:51) Lightning round Referenced: • Matt Gallivan on LinkedIn: https://www.linkedin.com/in/mattgallivan/ • Janna Bray on LinkedIn: https://www.linkedin.com/in/janna-bray-a4046a25/ • Celeste Ridlen on LinkedIn: https://www.linkedin.com/in/celesteridlen/ • Rebecca Gray on LinkedIn: https://www.linkedin.com/in/rebeccagray2/ • Hannah Pileggi on LinkedIn: https://www.linkedin.com/in/hannah-pileggi-43169314/ • Louise Beryl on LinkedIn: https://www.linkedin.com/in/louise-beryl-13225833/ • The UX Research Reckoning Is Here: https://medium.com/onebigthought/the-ux-research-reckoning-is-here-c63710ea4084 • The end of the “free money” era: https://www.theguardian.com/technology/2023/apr/11/techscape-zirp-tech-boom • Cognitive biases: https://en.wikipedia.org/wiki/List_of_cognitive_biases • IDEO design thinking: https://designthinking.ideo.com/ • Everything Is Obvious: How Common Sense Fails Us: https://www.amazon.com/Everything-Obvious-Common-Sense-Fails/dp/0307951790 • Patrick Collison’s tweet: https://twitter.com/patrickc/status/1443215022029619200?lang=en • Brian Chesky on LinkedIn: https://www.linkedin.com/in/brianchesky/ • Brian Chesky on Lenny’s Podcast: https://www.lennyspodcast.com/brian-cheskys-new-playbook/ • NPS: https://en.wikipedia.org/wiki/Net_promoter_score • What is CSAT and how do you measure it?: https://www.qualtrics.com/experience-management/customer/what-is-csat/ • Michael Murakami on LinkedIn: https://www.linkedin.com/in/michaelhmurakami/ • Bad Leadership: What It Is, How It Happens, Why It Matters: https://www.amazon.com/Bad-Leadership-Happens-Matters-Common/dp/1591391660 • Demon Copperhead: https://www.amazon.com/Demon-Copperhead-Novel-Barbara-Kingsolver/dp/0063251922 • All Systems Red: The Murderbot Diaries: https://www.amazon.com/All-Systems-Red-Murderbot-Diaries/dp/0765397536 • The Last of Us on HBO: https://www.hbo.com/the-last-of-us • Belay glasses: https://www.amazon.com/Belay-Glasses-Climbing-Comfortable-Sturdy/dp/B08GSBYDKQ/ • Epictetus: Control What You Can—Especially Yourself: https://www.shortform.com/blog/epictetus-control/ • The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change: https://www.amazon.com/Habits-Highly-Effective-People-Powerful/dp/0743269519 Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Lenny may be an investor in the companies discussed. You're currently a free subscriber to Lenny's Newsletter. For the full experience, upgrade your subscription. |
Older messages
Inspiration for the year ahead
Tuesday, January 2, 2024
Powerful life mottos shared by my podcast guests
Strategies for becoming less distracted and improving focus | Nir Eyal (author of Indistractable and Hooked)
Friday, December 29, 2023
Listen now (85 mins) | Brought to you by Vanta—Automate compliance. Simplify security | Jira Product Discovery—Atlassian's new prioritization and roadmapping tool built for product teams | Teal—
The hierarchy of engagement | Sarah Tavel (Benchmark, Greylock, Pinterest)
Wednesday, December 27, 2023
Listen now (111 mins) | This entire episode is brought to you by Gelt—Redefine your approach to taxes. — Sarah Tavel is a General Partner at Benchmark and sits on the boards of Chainalysis, Hipcamp,
Taking the week off (and thank you!)
Tuesday, December 26, 2023
Happy holidays, happy new year, and back next year (aka next week)!
The essence of product management | Christian Idiodi (SVPG)
Thursday, December 21, 2023
Listen now (93 mins) | Brought to you by Jira Product Discovery—Atlassian's new prioritization and roadmapping tool built for product teams | Vanta—Automate compliance. Simplify security | Teal—
You Might Also Like
the problem with $1M ideas
Friday, July 26, 2024
Read this in 60 seconds I'll cut to the chase. Today we're launching something really, really exciting. Our new course: How To Find A $1M Idea It's a compilation I've learned on how to
Issue #122: Building $1K-$10K MRR Micro SaaS Products around AI SaaS Starter kits, Interactive training videos, AI…
Friday, July 26, 2024
Hi fellow founders! ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Learn how to use Bluesky — ahead of our launch 🎉
Friday, July 26, 2024
Plus tips, news & Buffer updates for your social media journey Image Hey there 👋🏾 The subject line probably gave you a hint — and to be honest, I've been tooting this horn for weeks now —
10words: Top picks from this week
Friday, July 26, 2024
Today's projects: Packetriot • Mubert • Tactyqal • Uvodo • Hey.bio • VendorfulAI • AI Tools • Transferhunt • PicStock • Ampifire • Faith Chatbot • Strike.money • GrantsFinders 10words Discover new
⏰ LESS THAN 72 HOURS TO GO
Friday, July 26, 2024
Biggest sale ever for Start & Scale Hi , For the next 72 hours, you can grab our Biggest Sale Ever For Start & Scale which is our single best offer for this course! Ending-Soon Yes, for the
Doing Things that Don’t Scale …Unintentionally — The Bootstrapped Founder 337
Friday, July 26, 2024
What happens when something that was good enough isn't good enough anymore?
What's next for Revolut?
Friday, July 26, 2024
Plus: GB Energy's role in climate tech; 2024's serial entrepreneurs View in browser Sponsor Card - Flagship-23 Good morning there, Who said the summer is slow? Today we unpack the news that
Get SOC 2 certified as an indie hacker
Friday, July 26, 2024
All the details about the process and the cost of getting SOC 2 ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
SaaSHub Weekly - Jul 25
Thursday, July 25, 2024
SaaSHub Weekly - Jul 25 Featured and useful products FieldPulse logo FieldPulse All-in-one field service management solution #Work Management #Project Management #Field Service Management Uptime Kuma
🍎 30 Tactics to Boost Health as a Time-Crunched Solopreneur
Thursday, July 25, 2024
Balancing the hustle of entrepreneurship with a healthy lifestyle can be tough.