Hey all,

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Here's what's in this week's issue...

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Entrepreneur Corner:

→ Entering the allocation economy.

→ FebEx launching fdx to compete in the ecom space.

→ How to create B2B content that converts & more.

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Investor Corner:

→ The next hot RE market.

→ Avoiding volatility.

→ Coffee can investing & more.

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Hey, entrepreneur...

First, Brent Beshore hits multiple nails on the head here.

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Most companies don't make that much money ✅

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Revenue is not the best indicator of success ✅ ✅

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Even the comments are dynamite. Including one that basically says the longer they are in business, the less impressed they are by other businesses ✅ ✅ ✅

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Thoughts?

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ENTREPRENEUR READS

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🤑 In the emerging allocation economy, roles are changing from knowledge executors to "managers of AI tools." Skills like articulating visions, evaluating AI capabilities, and managing digital resources is becoming essential - only a tiny, ahem, SEISMIC shift in our work approach and the skills we value.

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🤑 Authenticity, directness, and leveraging unique insights - the secret sauce of standout B2B content. Captivate and educate, most fail significantly at this.

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🤑 Everyone listens to an expert. Strengthening your identity and authority makes your business stand out and resonate with your target audience. Here's how to position yourself as an expert.

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🤑 FedEx is getting into the ecom game their new 'fdx' platform launching this fall. Of course, they promise to revolutionize e-commerce with supply chain management, sales, and delivery services. I guess they see cracks in the foundations at Amazon too - shocker.

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🤑 Algorithms are everywhere, even in your coffee shop. Cafes globally seem to follow a similar pattern -they're very instagrammy - and it makes for a wise business decision. Creating a visually pleasing space attracts customers who then share their experience on social media, providing free advertising and drawing in more customers.

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Partner

The Backlinks That Power the Fortune 500

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Still using the same old guest post farms as everyone else?

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You know the type - 500 word AI articles, links to CBD sites and essay writing services, “write for us”, and every category in the world listed in the menu.
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Most of these have been hit by unnatural outbound link penalties and don’t move the needle.
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​Smash Digital builds high-end links (DR50+) on real sites you might actually read - HubSpot, MailChimp, G2, and hundreds of other real brands.
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Want in on the action?

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​Click here to see if your site qualifies.

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​​​​INVESTOR READS

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​🤑 A simple approach to stock investing that combines active selection with passive holding. By selecting and holding high-quality stocks for the long term, you can outperform high-fee managers and realize the true growth potential yourself.

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🤑 Buffalo? Srsly? Yep - Buffalo, of all places, emerges as 2024's real estate gem. Affordable housing, job growth, and fancy federal investments in urban revival and economic opportunity.

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🤑 Shield your stock portfolio from market fluctuations: the put spread and collar strategies offer cost-effective options to protect your investments. With current pricing super low, these strategies provide an opportunity to safeguard your assets.

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🤑 Asset managers are reading economic tea leaves and shifting from bonds to cash. Anticipating market volatility and geopolitical sh*ttiness that could impact interest rates and inflation.

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🤑 Considering the claimed economic uncertainties coming at us this year, some investors are saying compact 1oz gold bars might be a smart investment. Timeless value, easy liquidity and accessibility, traditionally a hedge against inflation, and wealth preservation all wrapped up in cute tiny nuggets.

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👇 MEMBERS ONLY

Think.Collaborate.Build. ​ Come join us: Apply here.​

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A sampling of the great chats and threads from the community…

• ​Too much indexing messes up the EMT, which the success of indexing relies on.
• Been a while since a story about an Entrepreneur inspired me, but this one did the trick.​
• Tracking what you do. Here's a tiny little habit that is starting to pay mental-dividends for me. Sometimes when thinking back on where I spend my time I get irritated because I can't remember what all I did. I know that I worked hard, but the tasks sort of fade away into the ether.
• A great Fireside chat with Coran Woodmass about SMB acquisitions, lifestyle investing and his recent investment successes (and a couple fails).

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In Snowball...

• Investment Opportunity: Search Fund deal in Ontario - Acquiring a private-label pet treat manufacturer.
• The Resources section is full of awesome stuff and constantly updated.
• Take members up on offers!
• Once a month Travis will host a guest in a 'Fireside' chat - Members can access recordings of all our Fireside Chats anytime here.​
• You'll also find group deals for software and other membership and subscriptions.

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You'll find all the details here.​

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Disclaimer: Not financial, investing or tax advice. This newsletter is strictly for information, entertainment and education purposes. Nothing in here is investment advice or a solicitation to buy or sell any assets or to make any financial decisions. This newsletter is not tax advice. Talk to your professional advisors. Do your own research. There will also be affiliate links in here from time to time because we like free money.