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Are you using entity analysis to enhance your digital marketing and SEO strategies? Entity analysis is a machine learning method that boosts your keyword research, competitor analyses, on-page SEO, social media, local SEO, and more.

Use entity analysis…

• in keyword research.
• in internal link or backlink audits and optimization of site structure.
• to analyze feedback from your customers or users.
• for content analysis and new content ideation.
• to analyze YouTube comments and other social video interactions.
• by incorporating it into competitor analysis to identify content gaps.
• to enhance local SEO with geo-specific entities.
• for on-page and structured data enhancements.
• to improve the topical authority of your website’s content.

You don’t need coding skills to get started. Get up to speed with Lazarina Stoy’s guide for beginners.

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Here’s the gist:

Enter any YouTube video link, and get a summary of the video. Do with it what you will.

Love it or hate it, the best branded April Fools campaign goes to everyone’s favorite antagonistic owl.

Duolingo announced a “4-hour skate dancing extravaganza” filled with fantastical, multilingual musical numbers, like “Spanish or Vanish” and “All That Rizz.”

The brand worked with SeatGeek to build a landing page for tickets (starting at $42) to the 12-city tour. Users who clicked to purchase got a cancellation notice (due to nefarious owl behavior) with promo codes for both brands.