Earnings+More - Dynamic duo fascinate investors
Dynamic duo fascinate investorsDraftKings and FanDuel dynamics, BlueBet merger plans, parlay analysis, sector watch – collectibles +More
Duo duke it outJust the two of us: The dynamics of the duopoly between DraftKings and FanDuel is the “real battle royale”, while investor fears over the impact of new competition from ESPN Bet and Fanatics have faded, according to analysis from Morgan Stanley.
We got questions: The MS analysis chimes with recent commentary from the team at Jefferies, who said that in their recent interactions with investors the cost of sales and marketing was among their top concerns, along with the questions around stock-based compensation.
Regardless of the flow-through handicap, MS still forecasts DraftKings as producing positive adj. EBITDA for Q1 of ~$35m vs. guidance of breakeven and consensus estimates of ~$4m. The team said QTD data showed better-than-expected handle with structural hold of ~10%.
Venture capital firm Yolo Investments manages in excess of €500m in capital across 100 exciting fintech, gaming and blockchain companies. The Yolo Investments' Gaming fund, regulated by the Guernsey Financial Services Commission, has taken positions in fast-growth suppliers and operators, including Dabble and Enteractive. Yolo Investments (yolo.io) wants to hear from readers of this newsletter. Get in touch with your pitch, or for a chat about innovative products which can plug into our investment ecosystem. +MoreMGM Resorts has completed the previously announced $750m notes issuance. The company will use the proceeds to repay existing indebtedness. Melco Resorts has also priced up $750m of new senior notes, which it will use to partially repay an outstanding revolving credit facility with the rest to be used for general corporate purposes. Inspired Entertainment will regain its Nasdaq listing status when it publishes its FY23 earnings on April 15, having previously failed to publish by the March deadline. Caesars has launched a retail sportsbook at its Harrah’s Gulf Coast property in Mississippi. Read acrossIn Compliance+More this week, the gaming sector in Spain notched up a rare victory as the Supreme Court overturned a number of the advertising restrictions. Not such good news in Maryland, however, as the iCasino proposal dies in the state Senate. In Earnings+More earlier this week we ran an interview with David Briggs of GeoComply who spoke about the Challenger event in New York. Click here for ticket enquiries. What we’re readingGuilty plea: Ohtani’s interpreter said to be negotiating a guilty plea. From The New York Times. I think I’ll pass: Richard Flint has ruled himself out of the Entain CEO job, says Sky News.
BlueBet buys Oz BetrBetter days: BlueBet has announced an all-share merger with the Matthew Tripp-helmed Australian Betr (not to be confused with the US Betr led by Joey Levy) alongside a A$20m ($13m) equity raise, which it said will fund growth initiatives.
The company noted it was adding a customer database of ~341k and active accounts of ~112k, which it said would add “significantly enhanced scale” to its existing ~67k audience. Unaudited pro-forma net win for the combined businesses in H224 came in at A$66.2m.
You trip me up: Betr founder Tripp, who previously sold Sportsbet to Flutter, will be joining the BlueBet board. He launched Betr in late 2022 with the backing of News Corp, which severed ties last year having pumped an estimated A$75m into the business. Another one bites the dust: BlueBet said the Australian market would now be the primary focus for the combined entity with its less-than-nascent US business ClutchBet to be placed under a strategic review once the merger is completed.
BetMakers buys RacelabLab-grown: Separately, Australian-listed BetMakers Technology has announced the acquisition of pricing and trading technology provider Racelab for A$1.5m, which the company said would add race form, preview and statistics tech to its ecosystem.
The shares weekGolden Matrix has finally completed the acquisition of Meridianbet in a cash, debt and stock transaction. The deal, originally struck in January 2023, valued Meridianbet at $300m and was due to complete in the first half of 2023.
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Get in touch at opticodds.com/contact. Parlay takesA leg up: The average number of legs added to parlay bets in the US has increased steadily in the past two years or more, rising from 4.2 to 5, according to data cited by the analysts at JMP. Looking at player figures provided by Juice Reel, the team noted the “steady increase in the number of legs supported gaming margin expansion and has brought on a noticeable difference in consumer behavior.”
Survival of the fittest: JMP also noted the evolution of the parlay product in the last few years – it now includes multi-game, same-game and, more recently, progressive parlay options – which the team said “coincides” with the operators’ ability to offer the end-user different variations within a betting category.
They pointed out that both DraftKings and FanDuel have said multi-game parlays are losing mix share compared to their same-game offering. This is a “structural tailwind for gaming margins”, with more margin “baked into bets” given that SGPs are more player-prop-oriented with less certainty around player performance for the operators.
Snow business: FanDuel's ability to increase gaming margins “creates a snowball effect, whereby higher levels of revenue flowing through to contribution profit can be reinvested back into its player base to strengthen customer loyalty and improve the long-term value of its customers. More takes888: The team at Jefferies suggested the new “credible” action plan and new financial targets announced in late March has increased investor confidence. “Delivery is now the focus,” the team added, suggesting an improved performance would offer the prospect of reducing the company’s leverage.
Regionals: The team at Deutsche Bank said the regional casino market is suffering a “slow bleed lower” in GGR with new supply being the primary source of growth, if there is any, and suggested confidence in easier comps later in the year might be “misplaced.”
Sector watch – sports collectiblesNerdstock: Via the medium of X, Fanatics CEO Michael Rubin announced the launch of the company’s Fanatics Fest NYC, which he said was a “first of its kind” festival for the sports collectibles market.
We are stardust, we are golden: In a press release announcing the news, Fanatics said the three-day event will take place at the Javits Center in Manhattan in mid-August and will feature multiple stages and theaters, exclusive merchandise and “products drops.”
Take it from the top: Recall, Fanatics bought the Topps trading card business in January 2022 for ~$500m. Rubin said at the time that collectibles would be a “significant pillar” of the business as a whole. The previous summer, Fanatics outbid Topps for the exclusive license to produce baseball cards from Major League Baseball and the MLB Players Association.
Clck and cllct: Doubtless getting very excited about Fanatics Fest will be Darren Rovell, who announced he has launched a new website for the collectibles market. Cllct has raised $4m from the likes of Bolt Venture, Tallwoods Capital, Eberg Capital, Amity Supply and Phoenix Capital Ventures. Calendar
The only time you don’t want your users to keep coming back for more On paper, it sounds like users repeatedly visiting your website is an enviable problem. And it’s true: as a sports betting marketer, customer retention will be high on your list of KPIs. Working with a leading European sportsbook, we found that 97% of their digital marketing spend, specifically on branded campaigns, was consumed by clicks from existing customers who had already made their initial deposit. So, if you're ready to dive deep into the world of user engagement without watching your budget disappear into thin air, it's time to hit play. Click to watch now. An +More Media publication. For sponsorship inquiries email scott@andmore.media. |
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