📂 Are you sending these automated emails?

​

​

​

Today's newsletter is proudly supported by ReactSquad πŸŽ‰

I decided to partner with ReactSquad after experiencing first-hand how hard it was to hire a reliable engineer without paying Silicon Valley salary rates. It's the only developer matchmaking service for SaaS startups focused on vetted engineers who focus on React & Node.js. All you have to do is tell them about who you're looking for, they'll find a match within 24 hours, interview your match, and then start your 7-day free trial. There's no minimum commitment and if you're not happy, they'll find a replacement for free. Make sure to mention "Corey" or "Swipe Files."

​

The following is a document we share with our clients at Conversion Factory to help give them do an audit of their email marketing.

These are the automated sequences we recommend setting up at a bare minimum.

Onboarding

  • New users series
  • New customers series
  • Key onboarding step reminder
  • New user invite

Retention

  • Upgrade to paid
  • Upgrade to higher plan
  • Ask for review
  • Offer support proactively
  • Product usage report
  • NPS Survey
  • Referral program

Billing

  • Switch to annual
  • Failed payment recovery
  • Cancellation survey
  • Upcoming renewal reminder

Usage

  • Daily/weekly/monthly summary
  • Notifications of key events or milestones

β€”Corey

p.s. ready to take your marketing skills to the next level? Invest in a Swipe Files membership to get 4 courses on SaaS Marketing.

​

Swipe Files does not have sponsors. We have partners.

We partner with trusted top-tier service providers. In fact, I reached out to them β€” each one has been carefully selected and vetted so I have 100% confidence in recommending them to you. Doing business with them supports this newsletter. 😊

See how these services can help you grow and mention "Swipe Files" or "Corey" for special treatment:

  • ​Conversion Factory β€” My product marketing agency on a subscription to help you turn traffic into revenue.
  • ​ReactSquad β€” The only developer matchmaking service for SaaS startups focused on vetted engineers who focus on React & Node.js.
  • ​xFusion β€” Get trained, reliable, and affordable customer support reps ready to go for your business.
  • ​Sales.co β€” Cold email from idea generation to A/B testing, all you have to do is show up for the sales call.
  • ​Videodeck β€” Done-for-you video production with an expert team at an affordable price.
  • ​Dofollow β€” My go-to service for sourcing high-quality backlinks in ethical ways to help you rank higher in Google.
  • ​Embarque β€” Level up your content and SEO at an affordable price, from keyword research to content production to promotion.
  • ​MarketerHire β€” Get matched with a top-tier freelance marketer within 48 hours.
​

​

0 of 5
You're just 5 referrals away from unlocking 50% Off
Next Reward
50% Off
Share with 5 friends and become a Swipe Files member for just $249 (normally $499) or get 50% off your next year if you're already a member.
Unlocked Rewards
50% Off
Free Year
Free for Life

​

​

​

Older messages

📂 Reverse engineer a budget from a revenue goal, or a revenue goal from a budget

Monday, June 3, 2024

​ ​ ​ ​ Today's newsletter is proudly supported by Videodeck 🎉 One of the most common questions I've gotten in the last year is: "How do we get started with video marketing?" So I

📂 Everything you need to know about analytics tools

Monday, June 3, 2024

​ ​ ​ ​ Today's newsletter is proudly supported by Conversion Factory 🎉 I started Conversion Factory to help startups go from a nice-to-have to a must-have. We're the only product marketing

📂 VAs for founders

Monday, June 3, 2024

​ ​ ​ ​ Hey friends, I'm excited to finally announce that I've partnered with A Team Overseas as an official partner of the Swipe Files newsletter. I've gotten to know their founder, Kevin

📂 Invest in onboarding practices to accelerate time to value

Thursday, May 23, 2024

​ ​ ​ ​ Today's newsletter is proudly supported by Sales.co 🎉 Sales and marketing are two sides of the same coin. And there's no better way to generate results tomorrow than through email

📂 How to test new pricing (and migrate legacy pricing)

Monday, May 20, 2024

​ ​ ​ ​ Today's newsletter is proudly supported by xFusion 🎉 ​ A few years ago I referred one of my consulting clients, SavvyCal, to xFusion to get help with customer support. And after seeing

You Might Also Like

I might regret this 🇺🇸

Thursday, July 4, 2024

It's crazy what can happen in a year… ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏

📂 Send something to space for PR

Thursday, July 4, 2024

​ ​ ​ ​ Today's newsletter is proudly supported by xFusion 🎉 ​ A few years ago I referred one of my consulting clients, SavvyCal, to xFusion to get help with customer support. And after seeing

5 Lessons From My Newest Startup

Thursday, July 4, 2024

Listen to our full conversation: Spotify - iTunes Our newest product BreezeDoc did $60093+ in 40 days. It's our 4th product in the last 3 years on track to generate $1m in revenue in ~12 months.

🗞 What's New: A LinkedIn growth strategy that works

Thursday, July 4, 2024

Also: The 4 P's of marketing! ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

What are your stock options worth?

Thursday, July 4, 2024

Plus: The fastest growing climate techs; How to manage comms in a crisis View in browser Sponsor Card - Flagship-23 Good morning there, When London-based customer identity verification scaleup Onfido

🚀 Innospace Goes Public

Wednesday, July 3, 2024

Plus $BA acquires $SPR, $LUNR 'Buy' rating and $8 price target, $MNTS board lends $500k, and more! The latest space investing news and updates. View this email in your browser The Space Scoop

84 new Shopify apps for you 🌟

Wednesday, July 3, 2024

New Shopify apps hand-picked for you 🙌 Week 26 Jun 24, 2024 - Jul 1, 2024 New Shopify apps hand-picked for you 🙌 What's New at Shopify? 🌱 Flow: more example workflows added to template library

NUMI, Shotune, Tomus, SEObot, Authorful, and more

Wednesday, July 3, 2024

Beautiful your screenshots BetaList BetaList Weekly Tomus The next revolutionary documentation platform NUMI Your startup's design department FramerBite FramerBite offers 100+ free & premium

We Are Going Live ▶️

Wednesday, July 3, 2024

AMA with Enrique Hoyos Is Starting Soon. Join Us Live Now!͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌ ͏‌

NEW: State of Venture Report

Wednesday, July 3, 2024

the data is in and (spoiler) it's not looking great Midyear Venture Report Download Now Hi there, No surprises here. Amid the venture gloom, AI startups continue to steal the show. In Q2'24,