Rihanna Just Matched Her Thong To Her Shoes And It's So Spicy

Though the 37-year-old represents a kind of physical ideal — lean, blond, petite, perky — she doesn’t claim to be perfect, just real. “I think people can tell there's an authenticity with me,” she says. “I just am doing what I'm doing.”

Her podcast is called Let’s Be Honest, and her Instagram loudly advertises the fact that she doesn’t apologize. No really, she doesn’t. Whether it’s about vaccinations (albeit 10 years ago) or Trump’s “locker room talk” (albeit she was just musing on the cultural context of the Access Hollywood tape) or casual sex (albeit, uh, why were people mad about this?), well, she said what she said. Whether it’s how she wants to be seen, or who she really, truly is — or maybe a bit of both — being unapologetic has become Cavallari’s brand.