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📰 Industry Roundup

Does An AI-Powered Newsletter Have Any Moat?: Trending Now has crafted a network of newsletters that deliver aggregated news to an audience of 1 million subscribers. That’s impressive by any means, but they have achieved that without a single journalist or editor, relying entirely on AI. This use of AI is a tactic that many newsletters would like to copy, but is it actually a dead end… Read

Kit / ConvertKit - Editing A Scheduled Post: We’ve all done this - scheduled a post and then realized we wanted to make a last minute change before publication. Depending on what platform you are on, this simple need can require some hoop jumping at best or cursing the inability to do so at worst. Even Kit required you to unschedule that post before editing, until now… Read

Substack - Prediction Market Embeds: Substack has introduced the ability to embed Polymarket’s prediction markets as a widget. These widgets predict the probability of a certain outcome and allow users to bet on them. While this can be alluring content, the more interesting point is why engineering resources are being used on a feature like this as the newsletter platform wars heat up. The comments of Substack users on this post suggest this wasn’t their #1 requested feature… Read

beehiiv - Audio Newsletters: Hot on the heels of its newsletter mobile app release, beehiiv has now introduced the ability to have an audio version of your newsletter. An audio player will be displayed atop the web and mobile app versions of those newsletters that publish after enabling the feature. Newsletter Business has enabled this feature starting with this issue.… Read

⚒️ Letter Ops

5 Simple Tweaks To Optimize Your Newsletter: Victory comes from little things that stack up over the long haul, and these 5 tweaks are a good reminder of the simple optimizations relevant for every newsletter. When’s the last time you checked your welcome email… Read

CASE STUDY: 10 Lessons Learned Building Lenny’s Newsletter: Lenny Rachitsky shared 10 lessons that he learned on his path to 500,000 newsletter subscribers, and he has since grown to over 700,00 subscribers using the same tactics. You don’t need to be a newsletter Olympian to apply these simple lessons, but that which is simple is not always easy… Read

What You Need To Know About Email Deliverability: Great email deliverability is a foundation for success in 2024, and not something you can just delegate to a platform. This simple guide will explain this topic in a way that makes sense to even non-technical newsletter creators… Read

8 Proven Subject Lines At a Glance: Assuming that your email gets delivered, the next major obstacle is getting it opened. Having a great subject line is your key to achieving that, and this simple reference card for subject lines will make it easier than ever before… Read

🎉 Just For Fun

Final Week: Share Your Greatest Newsletter Challenge For A Chance To Win One Of Three $50 Amazon Gift Cards

The Newsletter Challenge Contest continues, but only for 1 more week: Simply hit reply and tell me your most pressing newsletter challenge. 

There’s no right answer, just the one challenge that concerns you most - and that challenge may earn you $50!

3 Lucky Respondents Will Be Randomly Selected To Each Win A $50 Amazon Gift Card!

Looking to reach 4500+ newsletter operators?

Disclaimer: Not financial or business advice. This newsletter is strictly for information and education purposes and may contain affiliate links or sponsored content from a variety of partners to keep this newsletter free of charge.

Newsletter Business is published by Digiventures Media Group LLC.