SEO

SEO Tools Aren’t Enough for Success

By Tony Wright

You must use SEO tools if you want to succeed. Just don’t expect the tools to be the only thing you need.

Digital Experience, News

Google App Updated With Dark Mode for iOS and Android

By Matt Southern

Google has begun rolling out a long-awaited dark mode update for its flagship Google Search apps on iOS and Android.

Join us for a LIVE 10-hour virtual conference with face-to-face networking on June 2nd!

By Search Engine Journal

Sign up now for Search Engine Journal’s eSummit, an advanced virtual conference for SEO and digital marketing professionals. You’ll get actionable tips, insights, and inspiration from 18 awesome speakers. Learn the latest and greatest trends, topics, tactics, and strategies in SEO, PPC, social media, and content marketing.

News, SEO

Google Doesn’t Treat User Generated Content Different From Main Content

By Matt Southern

Google’s John Mueller recently explained, when it comes to rankings, there’s no difference between user generated content and main content.

Exclusive Offer: $250 off Link Building

By Click Intelligence

Looking to partner with a link building service provider? Get a $250 credit when you test Click Intelligence's pre-approved link building service – available only for Search Engine Journal readers.

Ask an SEO

How Can I Recover My Lost SEO Keywords & Organic Traffic?

By Adam Riemer

If your rankings dropped, or you cannot find the keywords driving traffic to your pages in Google Analytics, this post walks you through fixing both.

News, Tools

Google Search Console Adds Reports for Guided Recipes

By Matt Southern

Google is adding support for Guided Recipes in Search Console, as well as the ability to validate the markup in the Rich Results Test tool.

Paid Search

PPC Today – Letting Go of What We Were Taught

By Adam Proehl

The ways we were all taught paid search have changed dramatically. Here are five examples and what PPC professionals can do now.

News, Paid Search

Google Ads Shortens Business Identity Verification Time

By Susan Wenograd

Google Ads has updated their policy on their identity verification program, shortening the time frame businesses have to submit documentation.

Marketing Analytics, News

Google Lists 5 Key Trends Shaping Consumer Behavior Amid COVID-19

By Matt Southern

Google has published a new set of research designed to help marketers respond to the changes brought on by COVID-19.

Careers & Education, SEO

The Best SEO Conferences (Virtual Summits & Events) in 2020-2021

By Danny Goodwin

Attend these top SEO and digital marketing conferences to learn the latest strategies, trends, tips, and tools.