The New York Times - Your Prime Day cheat sheet

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The Recommendation

Happy Prime Day to all who celebrate. We’re starting (extremely) early on holiday gifts, because there are some great ones on sale today. Also: some very good travel deals, our brand-new favorite Advent calendars, and what we’re personally eyeing.

No, it’s not too early: The best (on-sale!) gifts we’re seeing

A collage of the best Prime Day gifts on sale. Including an Urban Decay Naked3 Soft Pink Eyeshadow Palette, a Jarkyfine Window Bird Feeder, and a 4M KidzRobotix Table Top Robot
Photo: Wirecutter Staff

We know, we know. Holiday gift shopping before Halloween rears its spooky head might seem excessively early. But hear us out: The end of the year is chaotic enough without the added stress of scrambling for last-minute gifts. And Amazon Prime Day (yes, it’s happening again—right now, in fact) is actually a very good time to get ahead.

Imagine the stress-free bliss you will feel heading into hosting, travel, and party season knowing that a gift or two is already stashed away. Just don’t forget where you hide them.

Our experts have rounded up the most unique, charming, and thoroughly vetted gift ideas, from a luxe eyeshadow palette to a window bird feeder—all on sale right now.

On-sale gifts we love→

We independently review everything we recommend. When you buy through our links, we may earn a commission. Learn more ›

Also: It’s Advent calendar time, baby

Advent calendars from McSweeney’s, Dandelion Chocolate, Bonne Maman.
Photo: McSweeney’s, Dandelion Chocolate, Bonne Maman

Speaking of early holiday shopping … if you dream of opening up a door to a delight every day in December, you might want to consider snagging your Advent calendar soon—we often see our favorites going out of stock as the holidays inch closer.

Right now, a couple of our (brand-new!) recommendations are on sale, including a darling winter wonderland-themed Lego one.

For a delightful December→

More deal advice from our experts

Jackery Explorer 300 and Troubadour Apex 3.0 Backpack.

The best on-sale travel gear

Our favorite portable chargers, bags, and more→

A pair of light blue headphones on a light blue background.

“I’ve tested nearly 2,000 pairs of headphones and earbuds. Here are the ones I’d buy today.”

Our audio expert weighs in on deal-palooza→

A collage of the best deals on cleaning, including a robot vacuum and air purifier.

The best deals for people who love to clean

Vacuums, air purifiers, organizers, oh my→

Some under-$50 delights

A collage of Prime Day deals under $50 including JLab Go Air Sport Wireless Headphones, Gap ’90s Straight Jeans, Bentgo Kids Lunch Box, and DreamSky Compact Digital Alarm Clock.
Photo: Wirecutter Staff

Here are the best cheap(ish) deals our experts are seeing right now—from a pair of classic jeans, to a plush throw blanket, to our favorite Dutch oven (for soup season!).

The best deals under $50→

And finally: The gifts in your newsletter editors’ carts

A gif of the AeroPress Clear Coffee Press, LEGO Ideas Typewriter, Sony WH-1000XM5 Headphones, and the Apotheke Charcoal Candle.
Photo: Wirecutter Staff, Amazon

We’re actually following our own advice—and feeling extremely ahead and self-satisfied. Here are a few of the holiday gifts we’re grabbing today. (If you know us personally, please stop reading. Spoilers ahead.)

One last thing: Atlas, dreaming about his new gift

Atlas enjoying a peaceful nap on the couch while he waits for his new toy to arrive.
Photo: Isoke Samuel


Handpicked hidden gems. Great deals on lovely things. Your biggest gifting conundrums, answered. A gift guide from Wirecutter.

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Handpicked hidden gems. Great deals on lovely things. Your biggest gifting conundrums, answered. A gift guide from Wirecutter.

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If you’re hosting Thanksgiving this year: May we suggest stocking up on this quite lovely and well-made bone china dinnerware 40-piece set while it’s on sale?

Things are moving fast, so apologies if a deal we mentioned expired before you got to your inbox. For the latest live updates, head here.

You can reach the Wirecutter Newsletters team at newsletters@wirecutter.com. We can’t always respond, but we do love to hear from you.

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