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[SaaS Club] A Guide to SaaS Product-Led Growth

Hey, this is Omer...

Here's a quick SaaS Club update:

Podcast
Here's the latest episode of The SaaS Podcast:

A Guide to Product-Led Growth for SaaS Founders
In this interview, you'll learn the differences between a sales-led' approach and a product-led' approach and we'll help you understand which one is right for you.

We talk about the pros and cons of using free trials versus a freemium model, and you'll learn how to pick the right one for your go-to-market strategy.

And we'll teach you the MOAT framework, which will help you figure out the right marketing strategy, understand if you're in a red or blue ocean business, determine if a top-down or bottom acquisition strategy is right for you and how you can help showcase value to new users and customers as fast as possible.

You'll also learn about the Bowling Alley framework and how it can help you improve your onboarding process.

We cover a lot of content in this episode and I think you'll get some value and insights from this episode no matter what stage your SaaS business is currently at.

Listen to the episode here

Quote of the Week
Here's the quote of the week -- it's about embracing change:

"The riskiest thing we can do is just maintain the status quo."
-- Bob Iger

Book of the Week
This weeks' recommendation is "The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company" by Bob Iger.

This is one of the best books I've read in the last year. Here's a snippet:

"This book is about the relentless curiosity that has driven Iger for forty-five years, since the day he started as the lowliest studio grunt at ABC. It’s also about thoughtfulness and respect, and a decency-over-dollars approach that has become the bedrock of every project and partnership Iger pursues, from a deep friendship with Steve Jobs in his final years to an abiding love of the Star Wars mythology."


Say Hi on Twitter
Follow me on Twitter and say hi!

--Omer

P.S. whenever you're ready, here are 3 ways I can help you with your SaaS:

1. Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join our community, get training and support.

2. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.

3. Apply for SaaS Club Accelerate: If you'd like to work directly with me 1:1, then request a free strategy session.























Older messages

[SaaS Club] Bootstrapping a SaaS to $10K MRR While Working Full-Time

Thursday, May 14, 2020

Hey, this is Omer... Here's a quick SaaS Club update: Podcast Here's the latest episode of The SaaS Podcast: Bootstrapping a SaaS to $10K MRR While Working Full-Time This is a story about a guy

[SaaS Club] Does this sound familiar?

Wednesday, May 6, 2020

Hey, this is Omer... You already know that building a SaaS business is hard. You need a good plan, great execution, resilience and a bit of luck. And I often see many new and early stage SaaS founders

[SaaS Club] Quick question...

Monday, May 4, 2020

Hey, this is Omer... I've got a quick question for you... What's one thing about your SaaS business that you need the most help with right now? Hit reply and let me know. I personally read

[SaaS Club] The SaaS Toolkit

Saturday, May 2, 2020

Hey this is Omer... Here's a link to the free resource that you requested: Click here to download your free copy of The SaaS Toolkit The SaaS Toolkit is a great resource for anyone building,

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