[Report] Don’t 😴 on this brand social data

30% of consumers plan to use social media MORE in 2025—is your team set up to reach them?

Find out in the new 2025 Sprout Social Index™. Our consumer and marketer reports will give you a clear understanding of consumers’ brand social likes/dislikes and customer care trends, plus AI strategies you can use to hone your marketing team’s game going forward.

P.S. Watch our on-demand webinar, How to Gain Executive Buy-In for Bolder Social Moves in 2025, to hear experts from Ogilvy, the Chicago White Sox and Sprout Social dive deeper into the data. They share advice on building trust with leadership and communicating performance metrics to boost your brand and bottom line.