Three ideas that use trends to make a splash! ⭐

Software Ideas Newsletter

ISSUE #18 Preview
 

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Hey there! This week, we have three trendy opportunities in store! The first happens to be the first no-code opportunity I've EVER written about, so I'm curious to hear your feedback!

Opportunity 1: Tutor Management Software

Online tutoring is a $133 million dollar market, and there are a number of solutions for companies looking to easily manage their business. From CRMs, to student management, to invoicing and payments, there's a lot involved with managing a tutor management company. 

In this opportunity we'll take a look at TutorCruncher, a company doing $1.5 million a year with glowing customer reviews and a comprehensive product, and learn how we can leverage their success put our own stamp on the market. 

This opportunity is one of the most ambitious I have written about, so if you're the type of founder looking to combine no-code with a company that could be making millions in ARR, this opportunity is for you!

Opportunity 2: Intent-based Lead Generation

Cold emailing leads sucks. But for many B2B companies, it's the name of the game. 

But what if there was a way to get a highly targeted list of leads, people who were already interested in buying your product and who were at the perfect stage in the buying cycle to get your email in their inbox?

We'll be looking at taking advantage of Account-Based Marketing (ABM), a trend that's sweeping the enterprise B2B space, to create a downmarket product that creates highly targeted lead lists for smaller B2B companies.

Opportunity 3: Compensation Management Software

This opportuntiy is the trendiest of them all. We'll be looking at a company called Curo, which is a compensation management software that helps companies learn if they have a fair compensation system. 

They look at pay bands for various jobs as well as look at your own company's financial data to determine if there are any issues. It can detect things like if you have a gender or racial pay gap, or if you're just generally under or over-paying your employees.

We'll be taking insight from this company's positioning to create our own, niched version of this software, which will allow us to include some integrations that Curo just can't realistically add to their own software, giving us the advantage in the niche!

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Thanks for reading!

Talk to you next week!
Kevin Conti
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