10 Years into Selling Info Products to Creative People

An interview with Alex Hillman, from Stacking the Bricks

🎉 Happy new year, Failories! It's Nico over here. I hope you had a great time with your family & friends.

Many people have spent the last few days reviewing 2020 and setting goals for this year. I'm not a big fan of making new year's resolutions, but I've kind of set two main goals for Failory in 2021:

  • Reach $10k/mo: In December, the site made around $2.5k in revenue so the set goal would require a 300% annual growth. This will have a huge impact on what I dedicate time to within Failory.
  • Grow Failory's organic traffic to 150k users/month: The current number is less than 50k users/month and it has been steady throughout 2020. I have many ideas on how to grow this as well as the help from a SEO consultant I've hired.


Let me know what you think and if you have any ideas on how to achieve them ;) Let's move on with the content.

This newsletter is sponsored by Stacked Marketer and EmailOctopus.

INTERVIEW

10 Years into Selling Info Products to Creative People

Alex and Amy are the founders of Stacking the Bricks, where they publish podcasts, articles, resources and courses aimed to help creative people start their own self-funded businesses. Learn about the origins of their business, the pivots made throughout these 10 years, and their marketing approach.

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INTERVIEW

Building and Growing the Airbnb for Car Maintenance

While working at Uber, Andy got to know more about the car maintenance industry and how outdated it was. At one moment, he stepped aside from the company and started his own startup, My Auto Shop, which is an Airbnb for car maintenance. After some pivots, the startup is growing incredibly fast, powered up by the pandemic.

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My Auto Shop

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I hope you enjoyed this week's content, as well as found Stacked Marketer and EmailOctopus useful!

Talk you next week!

- Nico

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