Fraser Drew, David Humphry, Michael Straughan and Eleanor Watson

For most of us buying insurance nowadays, price comparison websites offer plenty of choice. But how much competition in insurance markets is there? There are very few studies that address this question (see here for a summary), unlike for banking where there is a wide literature. We take an exploratory approach to address the question, applying benchmarks used in competition research to a unique set of reporting data across multiple UK insurance regulatory regimes, with the hope of stimulating further work. We find competition generally works well in UK life and non-life insurance markets, despite increases in life market concentration over the past 25 years. However, competition regulators have found practices in specific markets that harm consumers.

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