Feb. 5 - Why brands opt for Super Bowl counterprogramming | Unilever plans $2.4B investment
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Feb. 4 - Walmart buys Thunder to round out ad platform | McDonald's goes digital for Lunar New Year
Thursday, February 4, 2021
McDonald's offers 'Golden Start' to Lunar New Year with 3 digital experiences; Lowe's invites couples to splash-painting date night for Valentine's Day; Dole calls attention to food
Feb. 3 - Robinhood's big game debut sidesteps uproar | The new Amazon: Ad sales grow fastest, Bezos moves on
Wednesday, February 3, 2021
Google's revenue rises to record on recovery in ad spending; Amazon ad revenue growth surges past other segments as Bezos exits CEO role; Uber Eats delivers support to restaurants, comedy to Super
Feb. 2 - Bud Light reunites 'legends' for Super Bowl | WPP wins early access to TikTok ad products
Tuesday, February 2, 2021
WPP secures early access to TikTok ad products, creators in new global partnership; How Google's third-party cookie alternative will affect marketers; Verizon bets big on Super Bowl with virtual
Feb. 1 - Miller Lite hijacks Michelob's Super Bowl ad | Chobani perks up coffee creamer rivalry
Monday, February 1, 2021
Chobani perks up coffee creamer push with flavor creation contest; Facebook focuses on enhanced brand safety with topic exclusion tools; Stella Artois asks people to 'invest your heartbeats' in
Weekender: NFL recruits Miley Cyrus, TikTok to enliven tailgate ahead of unusual Super Bowl
Saturday, January 30, 2021
Signup | Forward Marketing Dive Weekender Jan. 30, 2021 | A roundup of this week's most read stories StackAdapt BROUGHT TO YOU BY — StackAdapt Audience Targeting Insights for the Savvy Digital
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