News, SEO

Google Page Experience Algorithm Update Launching in Mid-June

By Matt Southern

Google is pushing back the launch of its Page Experience algorithm update, which will see the Core Web Vitals become ranking signals, to mid-June.

Originally scheduled to launch in May, Google's updated timeframe for the Page Experience update gives site owners at least another month to prepare.

Google says in a blog post that the Page Experience update will start rolling out in mid-June, but will not play its full role in search rankings until the end of August.

"We'll begin using page experience as part of our ranking systems beginning in mid-June 2021. However, page experience won't play its full role as part of those systems until the end of August. You can think of it as if you're adding a flavoring to a food you're preparing. Rather than add the flavor all at once into the mix, we'll be slowly adding it all over this time period."

One of the reasons for the gradual rollout is to monitor the the impact the update for any unexpected or unintended issues.

Want accurate, SEO-friendly meta tags that help Google better understand your webpage content? Learn how meta tag generators can help you.

Sponsored

Attend the World’s Largest Online Advertising Event

By Ad World

Join 130+ speakers and 50,000+ of the world’s brightest minds in advertising to learn, share secrets and connect online at Ad World on 3-5 May 2021.

Facebook is rolling out several updates for businesses which include the ability to schedule stories across Facebook and Instagram.

The demand for SEO, especially across large and global enterprises, is soaring. Here's how to communicate and elevate Enterprise SEO professional's role within the C-Suite.

Sponsored

SEJ Ad Inventory is Low & Selling Out Fast

By ShopSEJ

If you've been thinking about advertising on Search Engine Journal this year, secure your campaign now!

Want your products to get found on Amazon? Learn best practices, the basics, and advanced Amazon keyword indexing techniques here.

Google's FLoC came under more pressure as WordPress discussed a proposal to block it as a security threat

PPC advertisers had to learn to roll with the punches during COVID-19. Learn to manage paid search campaigns during this period of transition.

John Mueller explains why it's okay to block Google from seeing certain things on a web page