🎉 Hey Failories! It's Nico here.

Google Cemetery's launch, two new interviews (with a failed and a successful startup founder) and other resources for entrepreneurs. Let's start!

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news & interviews 📢

👻 Google Cemetery, analyses of +100 failed Google products. During the last 3-4 months, we’ve been heads down working on this project. I’m really excited to be finally sharing it with you. Here’s the link.​

Everyone fails, even Google. Each of their dead products provide lots of valuable lessons on how to start and run businesses. If you want to start with one read, I’d recommend you Google+’s one.​

We’re currently featured on Product Hunt. If you enjoy the project, it’d be great if you could give us some support there and help us reach more people. Here is the link.​

💀 Losing €150,000 building a community for entrepreneurs. More failures... this time not from Google, but from Fabian, who founded the Young Entrepreneurs Program, a one-year educational program for entrepreneurs aged 17 to 23.

The program saw some early traction, getting 28 customers and growing to 30,000€ in ARR. However, after 2 years and 150,000€ spent, they hadn't found product-market fit and decided to shut down. Here's their failure story.​

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🔴 How do you know if you are making a product or service that your customers want? If you want to discover products that customers love and deliver business results, this live stream is for you. Learn a structured and sustainable approach to continuous discovery for your startup. Reserve your spot →

✍️ Making a living with a niche blog. This is the story of Jason, the guy behind one of the largest running blogs, the #2 most popular running podcast in the US, and a YouTube channel with +45k subscribers.

Jason makes a living out of this blog, which he started in 2010, mainly through selling courses and coaching programs. Currently, the blog receives +200k monthly visits. Read more about his growth journey.​

🚀 Validation of Scouth's idea. Last week I announced a new startup I've launched with my brother: Scouth, a productized headhunting service connecting Argentinian talent with international startups.

We're currently validating Scouth's idea. We defined as the success metric to get 3 customers. This weekend we got the first one (which hired us for two positions, so it's actually two in one). If things go well, we are soon closing another one.

Only one customer missing to claim we have a validated startup idea, and it's been less than 10 days since we came with it. I've been documenting the journey on Twitter. You can find it here.​

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what I'm reading 👀

This is the week of Twitter threads.

​+50k in MRR in 100 days. The story of GrowthAssistant, a business connecting companies with offshore marketing assistants (similar to what we're doing at Scouth, in some way).

​35 mental models, frameworks and principles. They are thought to be used on marketing, but they apply on various other situations.

​17 important SEO learnings. Strategies, must-do, considerations, tools, and more for successful SEO campaigns.

​34 landing page analyses. Each of them with a particularly great feature and an opportunity to improve it.

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That's all! I hope you've enjoyed this week's interviews and resources. Remember to check the Google Cemetery and if you like it, give it some love in Product Hunt ;)

Let me know if there's anything I can help you with.

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