Universal Pictures, Surviving IDEO, Assassin’s Creed, Tipping Experience, Aspect-ratio

Universal Pictures required an overall assessment and simplification of its brand identity.

After 23 interviews over twelve months, I believe that without significant reform, IDEO is an unsafe workplace.

Video games are all about escaping from reality. Now they’re being used to market real-life escapes.

Tipping is one way for Swiggy consumers to thank their delivery partners, especially in these tough times.

This week we’ll take a look at the new aspect-ratio declaration and its use.