⚡ 💡 The Laws of the Internet - IdeaEconomy 💡⚡

Great observations on the opportunities for creators.

Here are a couple of my favorites:

"1. Creators are Rewarded: It's basically free to produce and distribute ideas now. Take advantage of that. When you share ideas online, you attract an audience of like-minded people who become friends and business partners. But passive consumers don't receive the same benefits."

3. Ideas Are a Serendipity Vehicle: Creating is networking. Every idea you share is tinder for the flame of connection. Ideas spread at zero-marginal cost, and good ones find their way to people you'd never be able to meet with "real-world" networking strategies.
 

"How will work and life change in a material way over the next 5 years?"

Interesting discussion on the future of work and technology with Scott Belsky, the founder of Behance.

They discuss some interesting business opportunities and challenges with Web3 and AI.

This is the article that stimulated the discussion.

10 Forecasts For The Near Future Of Tech

"Learn the 5 steps in the writing process that helped James Clear build a large audience. James used these steps to sell 1 million copies of his book."

Josh Spector, one of my favorite creators, breaks down how he makes money, his typical consulting engagement, and his approach to writing and growing his newsletter.

via @optinweekly

"A business without a path to profit isn’t the business. It’s a financial instrument, because that’s what this has become, like startups or like NFTs you’re hoping to sell it on to the greater fool, someone who will just pay more money for your shares, not because there’s something underlying there that necessarily has value, but simply because this is how we pass things around."

"Disruptors and creative geniuses are idealists. They want to change the world, disrupt their industries, and have an impact.

The trouble is most people don’t have the courage to be different. And that’s fine.

But if you truly want to make a difference you’re not going to do it in your comfort zone.

As a disrupter, you will fail. Many times. But you keep iterating until you get it right. And you will get it right. Eventually.

Whereas if you conform to mediocrity because you are too scared to fail, then you will have failed before you even tried. Others may not know this…but, deep down, you will know."

"Discussions of Web3 typically focus on user privacy, corporate transparency and data ownership. But it will also revolutionize another industry: the creator economy."

There are also many solid critiques of the Web3 mania now. Here are two this week:

Great article on the limitations and problems of Web3

"Looking at many of the NFTs on popular marketplaces being sold for tens, hundreds, or millions of dollars, that URL often just points to some VPS running Apache somewhere. Anyone with access to that machine, anyone who buys that domain name in the future, or anyone who compromises that machine can change the image, title, description, etc for the NFT to whatever they’d like at any time (regardless of whether or not they “own” the token)."

Nobody Cares About Decentralization - They Just Want To Get Rich

"Learn actionable tips from my learnings while growing #SEOFOMO from +1K to 17K subscribers in 2 years, becoming one of the top SEO newsletters."

"Cohort-based courses should focus on ‘how,’ not ‘what’ and ‘why.’ The reason students take a course is because they want to learn a skill or mindset, and ultimately to improve their work or lives. They’re looking for behavior change and transformation--but they can’t change if they only know the ‘what.’ They have to learn the ‘how.’"

via @growthcurrency

Here is a selection of the best links I've found this week to level up your creator skills.

How to become a better writer - joshspector

24 Creative, Competitive, & Click-Worthy Ad Copy Examples (+How to Replicate Them) - wordstream

Building tools works better than SEO - neilpatel

What Is SEO? The 2022 Guide to Search Engine Optimization - semrush

Is Twitter the biggest driver of newsletter subscriptions? - simonowens

Online course creators reference guide - virtualtree

Release an NFT drop on your own site without writing any code - thirdweb