Google: One Part Of Site Can Hurt Entire Site Quality [SEJ Weekly]

SEJ Weekly
By Matt Southern, Senior News Writer
Monday, January 17, 2022
Google: One Part Of Site Can Hurt Entire Site Quality


Google: One Part Of Site Can Hurt Entire Site Quality

Did you know one low-quality section of a site can drag down the quality of the entire site? 

Google's Search Advocate John Mueller describes how individual low-quality aspects can work together to impact a whole website.

Learn more about how Google assesses website quality so you can prevent one section from holding back an otherwise great site.

8 Quick SEO Wins For Your Brand New Website

Google Search Console's international targeting options can adversely impact search rankings if you're intending to reach a general audience.

Google's Search Advocate John Mueller explains how that could happen, and when geotargeting should "definitely" not be utilized. 

6 Expert Tips For Small Business SEO Strategy In 2022

Are you prepared for small business SEO in 2022? If you’re still scrambling to formulate a strategy, you’re not alone. 

We asked our network of experts for their best SEO tips for SMBs heading into the new year. 

SEJ's Kristi Hines brings together their top insights in one place to help your business start off 2022 on the right track. 
SEO Strategy - A Full Year Blueprint

Popular Posts In The Last Week

Content Marketing


Managing Freelance Writers: How To Find, Train & Retain Top Talent

Freelance writers can greatly increase ROI, but managing them can be a full-time job in and of itself. 

However, the benefits of using freelance writers for your digital marketing agency or business far outweigh the challenges.

SEJ VIP Contributor Ron Lieback walks you through how to find and train freelance writers – and let them go, if needed.

How To Create A Winning Local SEO Content Strategy

When it comes to local SEO – tactics like directory optimization, Google Business Profiles, and locally run ads are just the beginning. 

Content plays a bigger role than you might think and should be a key component of your local SEO strategy as well.

SEJ VIP Contributor Jason Hennessey teaches you how to leverage content for your local SEO strategy and drive more visitors to your local business.

Social Media


4 New Twitter Updates Including Video Replies & More

Every social media platform wants to latch onto some of TikTok's resounding success, and Twitter is no exception. 

Now, on iOS, you can react to a tweet in the form of a TikTok-like video. 

Twitter is also testing a bunch of new changes that may become permanent in the future. Here's a recap of all the updates. 

Instagram To Show More Content From People You Don’t Follow

Instagram plans to add more content recommendations in your feed from accounts you aren't already following. 

That could end up being a positive thing for new Instagram accounts looking to build their audience. 

Also, the chronological feed is coming back, which features content only from the people you're following. Read all about the upcoming changes to Instagram.

Upcoming Events

January 19
How We Built 600+ Links in 30 Days & You Can, Too [Webinar]
Topic: Link Building • Sponsor: PureLinq
Register Now
January 21
The Third-Party Cookie Ban: Unlocking The Secrets Of First-Party Data [Live Q&A]
Topic: Digital Experience • Guest: Ann Handley
Register Now
January 26
KPIs & Metrics That Matter For Digital Marketing Success In 2022 [Webinar]
Topic: Marketing Analytics • Sponsor: CallRail
Register Now
February 2
Top 4 Link Building Mistakes To Avoid In 2022 [Webinar]
Topic: Link Building • Sponsor: Page One Power
Register Now
Get more of what you want. Tell us which topic you care about most.
🔍 SEO · 💵 PPC · 📝 Content · 👍 Social media

Want something else? Let us know by replying to this email.
Search Engine Journal
SEJ Weekly is the weekly newsletter of Search Engine Journal.

© 2022 Search Engine Journal  · 160 W Camino Real Unit #606 · Boca Raton, FL 33432

Inbox overwhelm? Unsubscribe from this list or update your email preferences

No longer want to hear from us? Stop receiving emails from Search Engine Journal


Older messages

SEO Strategy: A Full Year Blueprint (+Template)

Friday, January 14, 2022

Get an easy-to-follow 12-month SEO blueprint to create profitable strategies, track your progress, and adapt quickly. Create profitable strategies, track your progress, and adapt quickly with this 12-

Get your guide to hybrid event mastery

Thursday, January 13, 2022

Equip yourself with a strategic planning resource for hybrid events. Sent to you by Search Engine Journal – our sponsors help us keep reporting industry news to you for free. Master the Hybrid Event

Install Conductor’s SEO Chrome Extension for FREE!

Tuesday, January 11, 2022

Get the advanced SEO Chrome extension that unlocks powerful insights. Sent to you by Search Engine Journal – our sponsors help us keep reporting industry news to you for free. Install Conductor's

SEJ Weekly: Google On How To Improve SEO Audits

Monday, January 10, 2022

Trending SEO, PPC, content, and social media updates to start your week off right. By Matt Southern, Senior News Writer Monday, January 10, 2022 Google On How To Improve SEO Audits SEO Google On How To

[SEO Audit] More Ranking Factors To Check In 2022

Tuesday, January 4, 2022

Get your SEO on track with this in-depth audit & start fixing your site's problems. Sent to you by Search Engine Journal – our sponsors help us keep reporting industry news to you for free. SEO

Ongly Remengesau, Palauan Scholar

Monday, May 23, 2022

Micronesian Monday Feature ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Reader, exciting announcement...

Monday, May 23, 2022

You've likely heard about NFTs and Web 3.0 a lot over the last few months. And if you find it all very confusing, you are not alone! Your friends at Social Media Examiner are here to help.

May 23 - EBay and Hollister's Social Tourist brand both set to open pop-ups in LA

Monday, May 23, 2022

EBay to open sneaker pop-up in LA; Hasbro appoints chief people officer; Hollister to open a Social Tourist pop-up on Melrose in LA View online | Signup | Forward Retail Dive Daily Dive May​ 23,​ 2022

🤯 How to Make $2K a Month Part-Time in a Highly Competitive Niche

Monday, May 23, 2022

What Harry does to make $2k per month in the MMO niche from 2 hours of work a day and a free keyword research method, a reliable backlink partner, the anatomy of a rankable blog post, and more...

May 23 - Gucci opens gaming academy | TikTok allows brands to crowdsource content

Monday, May 23, 2022

TikTok's new ad product lets brands crowdsource content; Nextbite exec dishes on how operators can make virtual brands successful; Noodles & Co. gamifies mobile rewards to boost loyalty;

[Webinar] Stay ahead of the trends (and your competitors)!

Monday, May 23, 2022

Our team is sharing key findings from our 2022 Index report. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

VCs pull back from foodtech

Monday, May 23, 2022

Forecasting investor-protective deal terms; the end of an era for SoftBank; Caribou joins unicorn herd; Inceptor Bio bags $37M Read online | Don't want to receive these emails? Manage your

12 ways to boost Instagram reach without hashtags...

Monday, May 23, 2022

It's finally here, Reader—a new marketplace dedicated to social marketing services and support. If you're looking for a little extra help with a Facebook or Instagram project, look no further

A crash course in responsible addressable media

Monday, May 23, 2022

The future of addressable media is still being decided as the third-party cookie nears its end. Many of the proposed solutions by internet gatekeepers risk falling short when it comes to efficiency,

[EcomCrew Premium] Last chance to sign up for Premium

Monday, May 23, 2022

Registration closes in Hey Reader, Just dropping by to remind you that tonight is your last chance to join EcomCrew Premium for the quarter. We want to make sure all our members get way more than their