The Triple Bottom - 🌱 The rise of the green unicorn

Happy Tuesday… As The World Economic Forum’s Davos Agenda comes to a close, a key message was that innovation will be crucial to creating a more sustainable world. We couldn’t agree more as we dive into the rise of green unicorns…

In today's edition: 

🥩 Brazilian beef dropped from supermarket shelves

🧥 Fossil fashion crackdown

💸 Linking executives pay to ESG targets

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💼 Big Business (2-minute read)

European supermarkets drop Brazilian beef products over deforestation links
European supermarkets have dropped beef products produced by JBS, the world's largest beef company, from their shelves. This action comes following an investigation linking JBS beef produce to deforestation in Brazil. The report found multiple examples of “cattle laundering” - beef processed by JBS at it slaughterhouses in low-deforestation areas (like Sao Paula), but sourced from cattle raised on farms tied to destruction in the Amazon rainforest, Cerrado woody savannah, and Pantanna tropical wetlands. 
Why’s it important? Pledges being put into action - a series of concrete commercial actions to stop buying and selling beef linked to environmental destruction.

UK watchdog targets fashion brands over greenwashing
The UK Competition and Markets Authority (CMA) is cracking down on the fashion industry over misleading claims about their environmental credentials. The watchdog will prioritise fashion due to consumer priorities for sustainable goods. 
For brands? If any claims are found to be spurious then they may be forced to change their advertising, or even face court action.
Why now? Growing concern over the environmental impact of the fashion industry (up to 8% of global carbon emissions) and recently Changing Markets Foundation found 60% of claims by European fashion houses were “unsubstantiated and misleading shoppers” to gain a competitive edge.
 

Battery costs soar as lithium demand outstrips supply 
EV popularity, demand for renewables and supply chain inconsistencies send the mineral’s price to record-breaking prices past $40,000 a tonne. With no end to increasing prices in sight, governments (France and California), EV companies (Tesla), and mining giants (BHP) all scramble to secure deals to ensure the consistent influx of key battery minerals. Asia dominates the lithium-ion industry with >85% market share.
Waste not Want not: Battery recycling tech (e.g. Redwood materials) will become more cost-competitive as a result - a potential sustainable win?

🤖 Future of Tech (1-minute read)

Larry Fink says the next 1,000 unicorns will be green energy companies 
The next 1000 start-ups reaching a value of a billion dollars (aka unicorns) will be those "that help the world decarbonise and make the energy transition affordable for all consumers," wrote BlackRock CEO Larry Fink in his annual letter. Big news as the firm recently crossed $10 trillion in assets under management (>$4 trillion invested in sustainable tech).
Collaboration is the key: While start-ups are where innovation takes hold, legacy companies should be working to bring down the price of green solutions - using their advantage in capital, market knowledge, and technical expertise to support start-ups.

Battling cancer with food and technology
Cancer is the leading cause of death worldwide accounting for 10million deaths in 2020. Startup, Faeth Therapeutics, is providing a novel way to support traditional treatments (such as surgery and radiotherapy) in tackling cancer. Metabolism (i.e. the body’s process for transforming food into useful nutrients and energy) plays a key role in the growth of tumours. Faeth is using machine learning to identify which nutrients have a positive or negative impact on the growth of tumours. Patients are then on boarded onto personalised diets (with meals delivered to the door), to support treatments.
A growing market: $140bn was invested into digital health in 2020, and the market’s estimated to grow by 17% between 2022 - 2027.

🤿 Deep Dive (2-minute read)

ESG-linked compensation

The corporate world is responding to the rising pressure to embrace sustainability - executives' pay is increasingly linked to performance against environmental, social, and governance (ESG) targets. Better performance = bigger bonus Research by Morgan Stanley offers fascinating insights on ESG-linked executive compensation for companies in the S&P 500:

  1. Low adoption - Currently, just ~20% of companies in the S&P 500 directly link compensation in some way to ESG, This is relatively in-line with levels several years ago, according to Bloomberg data. (Exhibit 1)

  1. Energy & Utilities are high performers - ESG-linked compensation is most prevalent within Energy (~90%), Utilities (~72%), and Materials (~54%). (Exhibit 4)

  1. Focussed on short term challenges - Most common ESG factors in short-term incentive compensation structures are operational & product safety (~59% exposed) and diversity (~51% exposed) (Exhibit 5)

  1. Material issues not prevalent - In many instances, material ESG issues to a sector are not prevalently incorporated into ESG-linked compensation within respective sectors (Exhibit 6)

  1. A sizeable chunk? On average, ESG-linked compensation structures in the S&P500 weight ESG at ~17% of short-term incentive pay

Summary: Despite increasing evidence in academic literature that sustainability has a positive impact on the bottom line and shareholder value, executive linked pay seems to have plateaued, and many sustainability challenges outlive the tenure of a CEO 

Source: ESG-Linked Comp; Missing the Mark published on 1/20/22 by Morgan Stanley Team. They used BBG data and then manually scoured proxy info to build up takeaways. Thanks to @ShanuMathew93 on twitter.

💭 Little Bytes

Quote: “Sustainability is the biggest challenge of the decade and technology very much can work towards accelerating sustainability for inhabitants of the whole world.” IKEA’s Chief Digital Officer, Barbara Martin Coppola

Stat: Medium- and heavy-duty trucks (MDTs and HDTs) now account for 53 percent of CO2 emissions within global trade-related transport, and this share is expected to rise to 56 per cent by 2050 if current trends continue - McKinsey & Company

Watch: Coral reef discovered off the coast of Tahiti

🗞 In other news...
  • Tesla travels 1,200km on a single charge with a breakthrough battery helping to curb the adoption barrier caused by range anxiety

  • Adidas in partnership with Great Barrier Reef Marine Park Authority launched a floating recycled-plastic tennis court to raise awareness on ocean plastic 

  • California’s Governor signed a bill dedicating $37B over 5 years to climate action.

  • Cleantech Group published its 2022 Global Cleantech 100, featuring Arcadia, Remora, and other leading startups.

  • Another blow for carbon capture. Shell's CC facility actually emits more than it is capturing = same yearly carbon footprint as 1,2 million gas-powered cars

  • Make My Money Matter, set up to push UK pension providers to go further on environmental sustainability, has announced providers covering £1trn of assets have now made "credible" net-zero commitments.
🎣 Gone Phishing

3 of these stories are true 1 is fake, can you guess which...

  • Beats by jay. An album of endangered bird sounds reached no. 3 on Australia’s top 50 albums chart, ahead of Taylor Swift.

  • Tesla to accept meme-based cryptocurrency, dodgecoin, for its “Giga Texas” belt buckle

  • Goldfish learns to drive a car in Israel 

  • Cristiano Ronaldo invests in startup making fungi-based leather
💰 The Deal Room
  • 🔋 Massachusetts-based battery-maker Factorial Energy raised $200 million as part of a Series D round led by Mercedes-Benz and Stellantis. For its solid-state battery, which is safer and offers 50 percent greater driving range than current lithium-ion technology.

  • 🍄 MycoWorks, an Emeryville, CA-based producer of a mushroom-based leather alternative, raised $125m in Series C funding from Prime Movers Lab, SK Networks, and Mirabaud Lifestyle Impact & Innovation Fund.

  • 🥩 Starfield, a China-based plant-based protein company, raised $100m in Series B funding from Primavera Capital Group, Lightspeed China Partners, and Joy Capital. 

  • Israeli cleantech company Tipa, which develops compostable flexible packaging, has raised $70 million in its Series C, led by Millennium Food-Tech and Meitav Dash.

  • Dublin’s Exergyn pulls in $35M Series A for solution which replaces GHG-causing refrigerants led by Mercuria, an energy and commodities company, and Lacerta Partners.
Highlights from our recent editions

🍄 Ikea’s mushroom-based packaging 

🏭 Rolls-Royce’s mini-nuclear power plants

⛽️ Bets are placed on Hydrogen fuel

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Written by @Ollie and @Colin 

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The Triple Bottom newsletter reflect the opinions of only the authors who are associated persons of The Triple Bottom LLC and do not reflect the views of any of its subsidiaries or affiliates. They are meant for informational purposes only, are not intended to serve as a recommendation to buy or sell any security in a self-directed account. They are also not research reports and are not intended to serve as the basis for any investment decision. Any third-party information provided therein does not reflect the views of The Triple Bottom LLC, or any of their subsidiaries or affiliates. All investments involve risk and the past performance of a security or financial product does not guarantee future results or returns. 

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