Pre Order Now - Shopify AppStore Pricing Study By Vishwesh Shetty

In the month of Dec 2021, I saw a drop in pricing plan conversion rate for my Instagram App. It forced me to try various different pricing strategies. I tried ~10 different pricing strategies before settling for one that seemed to work best for me.

After a couple of months of muted/negative growth, I was able to grow my revenue by about 7% in the last 30 days with this pricing strategy.

I kept a rough track of all the pricing strategies that I tried and its approximate conversion rates. It may not work out the same for other apps but I feel it could be useful for other SAAS apps specially based on Shopify AppStore to go through them and even try them out. Click on the below link to Pre-order Now.

Pre-order: $80

Launch: $150

Post-launch: $200