What people don't understand about hypergrowth

The Myth of Exponential Hypergrowth

We often imagine an exponential growth curve when we think about hypergrowth businesses. But, in reality, most high-growth companies grow quadratically—by adding rather than multiplying a constant amount during each time interval. This in-depth read dispels the myth of exponential hypergrowth and encourages what the author calls the "Elephant Curve" instead. 

Today's Generation-Defining Stats

In 1994, Jeff Bezos spotted a stat that made him leave his high-paying job to start Amazon: The Internet was growing 2300% per year. There are a handful of other generation-defining stats like this today, and Steph Smith lists a bunch of them on this thread. Here's one that blew my mind: There will be an estimated shortage of 300,000 semiconductor workers by 2025. Which one of these surprises you the most?

Things To Know Before Starting Your Own Business

Whether you're thinking about becoming an independent contractor or starting a scalable company, owning your own business is likely not going to be what you imagine it will. This is an essential list of things you should know before going out on your own. One of my favorites is: Don't be stubborn about anything except staying in business. 

Why Product Leaders Should Set "Non-Goals"

Product strategy gets a lot of lip service, but what does it entail? Ultimately, it should be the connective tissue between a company's ambition and what a product team focuses on day-to-day. This piece covers everything from creating a product strategy stack to setting better goals (and non-goals). Every product leader should read this.

Signs You Are Approaching a Scaling Bottleneck

Taking on technical debt is inevitable at an early-stage startup, but as you scale, you'll have to address the shortcuts you took, or it'll become a bottleneck. You will know it's time to address debt when it starts to impact user value, engineering satisfaction, and the ability to onboard new developers. Here are some thoughts on how you can get out of a technical debt bottleneck.

How Monday.com Became a $5.7B Company

Monday.com used a unique combination of SEO, brand, and growth strategies to achieve a $5.7 billion market cap and reach over 150,000 customers. If you're a SaaS marketer, this is a must-read thread about how the company drives over 18 million visits to its website every month.

Lessons Learned After 40,000 Hours Designing Websites

I always appreciate a good distillation of hard-earned lessons from someone's career and life experiences. This is a helpful list of the ten lessons a senior product designer learned after spending more than 40,000 hours designing websites. This is a worthwhile read whether you're a seasoned designer or a web design dabbler. 

How To Run a Growth Experiment

Before investing a lot of time or resources into a product, marketing, or sales strategy, try an experiment. There are four key steps to running one effectively—hypothesis, trigger, action, and measure. This is a good recap of each step and what it looks like in practice.