This is what a $100m business looks like

Dylan Jacob grew BrüMate into a $100m+ business in under 5 years. Our analysts wanted to know exactly how he did it.

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A wheat straw plate with 80% profit margins

Thursday, May 12, 2022

Unbreakable, biodegradable, microwave-safe… And currently underrated. Last month our Trends analysts reported on the microplastic predicament (TLDR they are inside us) and highlighted popular

The $50B+ pop-up shop industry is back

Monday, May 9, 2022

Most big-shot ecommerce operations have expansion plans, and plenty of those heavy hitters have also found smashing success with “flash retail”: The brick-and-mortar version of viral marketing is

Advice on self-publishing an Amazon bestseller

Friday, May 6, 2022

Before her book went global, she detailed her entire go-to-market strategy for Trendsters. Here's her post-launch marketing breakdown of what's key. Female Startup Club founder Doone

Ask Me Anything with Rob Dyrdek: May 10

Thursday, May 5, 2022

You may know Rob as the iconic skateboarder and host of the MTV fixture Ridiculousness – but Rob The Entrepreneur is the 9-figure machine behind the scenes. Human optimization is revisiting Trends for

$60k/mo in revenue selling lemonade

Wednesday, May 4, 2022

Small products generate big revenue. Trends analysts were digging around Amazon and came across “butterfly pea flower tea.” It's an antioxidant-rich herbal tea with a ton of health benefits, and it

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Thursday, May 2, 2024

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Why Playgrounds Aren't Just For Kids, Seaweed Mining and a Tech Billionaire Interviews His Own A.I. Clone | Non-Obvious Insights #417

Thursday, May 2, 2024

The most interesting and non-obvious stories of the week. Share this email online! https://mailchi.mp/nonobvious/417 Dear Newsletterest, Happy May! In this week's edition of the newsletter, you

Publishers not ready to change social media strategies as TikTok ban looms

Thursday, May 2, 2024

Execs at Bustle Digital Group, Gallery Media Group and The Washington Post don't have plans to change their audience development strategies on social media or abandon TikTok as a result of the

What does a potential settlement in House mean, in Plain English

Thursday, May 2, 2024

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Hornbuckle tips his hat to tuck-ins

Thursday, May 2, 2024

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🎙️ New Episode of The Dime Aaron Nosbich Reveals BRĒZ Marketing Secrets: A Beverage Exploding Toward $20 Million

Thursday, May 2, 2024

​ Listen here 🎙️ Aaron Nosbich Reveals BRĒZ Marketing Secrets: A Beverage Exploding Toward $20 Million​ BRĒZ immediate success is a testament to the power of a skilled team, a great product, and

Boost LTV by 108%

Thursday, May 2, 2024

Today's hack Targeting multiple market personas is like trying to catch crabs and fish by the same fishing net HubSpot could not define a target market persona for years, instead trying to please

Licious drops the meat wagon

Thursday, May 2, 2024

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