Trevor McKendrick - How much should you criticize people?

Good morning!

I created this Spotify playlist yesterday that put me in a great mood - it’s a musicals playlist, if that’s your thing!

Have a fantastic week!

Trevor

How much should you criticize people? (article)

“I mean in private conversation, not in public discourse, and this is not to their faces but rather behind their back. And with at least a modest amount of meanness, I am not talking about criticizing their ideas.”

Who is rich in America? (NYT article)

Apparently this surprised the journalist, but you get rich owning stuff, not by earning a salary…

What does an effective CMO look like? (article)

All marketing today is performance based. If you think brand marketing is outside of that, you’re behind the times. Everything should be measured.

A video of a plane crash (twitter video)

“On April 27, 2012, a team of scientists staged an airplane crash near Mexicali, Mexico. An unmanned Boeing 727-200, fitted with numerous cameras, crash-test dummies and other scientific instruments, was flown into the ground”

I’ve always been curious what actually happens to an airplane when it crashes - this video delivered.

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