June 1 - Sprite taps global musicians to boost brand platform | Heineken gizmo battles work-life imbalance

Heineken devises bottle opener that shuts down work apps

A bid at addressing the pandemic's work-life imbalance, the functional gizmo complements a new brand platform tackling tired cliches.

Why the media network craze is just getting started

Marriott’s push to sell more digital advertising marked a first for the hospitality industry, but marketers shouldn’t be surprised if verticals from airlines to financial services follow suit. 

Competitive advantage starts with a stronger strategy

Brand rivalries that helped define modern marketing

In this series, Marketing Dive explores enduring showdowns that have shaped the industry and how those dynamics are again shifting as brands prep for a post-pandemic world.

Why many brands failed on their antiracist promises — and it didn't matter

Two years after George Floyd was murdered, the brands that have created new playbooks for building better antiracist businesses matter most.

Before Unilever, Nelson Peltz Took Aim at P&G’s ‘Thicket’

Price dwarfs sustainability as a food purchase motivator: survey

Publicis Sapient launches program to help people displaced by Ukraine war