Figma's PMF test, website visits in 2022, a PLG nitroboost, bring back maps, and more...

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The $2B Calm Rocketship 🧘‍♀️

Tuesday, June 7, 2022

Disassembling the growth engine that powered the world's first mental health unicorn to $150M+ in ARR and 4M+ paying users ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

A $196M mistake 🙊, Fortune favors the distributed 💰, Avengers assemble , and more...

Thursday, June 2, 2022

👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we

You can’t go Wrong with Gong

Tuesday, May 31, 2022

The content-powered growth engine that catapulted Gong's rise from $0 to $120M ARR, a $7.25B valuation, 140% net dollar retention, and almost zero churn ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Existential Unicorns 🦄 Growing like Replit 👩🏻‍💻 ClickUp' cute boo boo 🩹, and more...

Thursday, May 26, 2022

👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we

Yotpo - The full-stack eCom marketing... flamingo?

Tuesday, May 24, 2022

The 5-Star Growth Strategies that powered headless commerce giant Yotpo to $100M+ in ARR and a 'Flamingo' valuation of $1.4B ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

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