SEO Chatter - New content marketing case studies
You clearly follow me to learn SEO Reader.
I've even branded myself as such by putting the acronym "SEO" in the business name (SEO Chatter).
But today, I wanted to switch things up just a bit and zoom out to a higher level topic of digital marketing called "content marketing" because it's something we should all be thinking about as bloggers, niche site builders, and affiliate marketers who want to make a real business out of our websites.
Content marketing is a much broader strategy than SEO that's used to attract, engage, and retain your target audience by creating and sharing things like articles, videos, podcasts, infographics, email content, and other digital media with the overarching purpose of increasing website traffic, brand awareness, and revenue.
And if you truly want to build the best online business you can, then you should really think about developing a content marketing strategy for your website. It doesn't have to be complex either. Mine definitely isn't. I blog, tweet, send emails, and sell courses.
Think of it this way:
SEO is your base to get free organic traffic from Google. The next step is to add on another layer or two on top of SEO to help your website grow even more. That's where a content marketing strategy comes into play.
To help you get started with this next-level thinking, I've put together a list of the best content marketing case studies I could find right here:
Content Marketing Case Studies You Can Get a Ton of Ideas From
I hope these case studies bring some fresh ideas to your mind so you can fully maximize your website's success!
Your SEO Mentor,
Stephen Hockman
Older messages
Ezoic is better than I thought
Friday, June 17, 2022
Happy Wins-day Reader! I hope you're getting some wins with your website this week—even if they're small gains because every little bit counts in the world of SEO. As for me, I've been
Let's talk about how SEO works
Monday, June 13, 2022
I'm a half cup full today Reader. I'm dragging this morning because my Keurig machine decided to flake out on me and barely brewed a drop of coffee. Truth is it's been on the fritz for
Why did the SEO cross the road?
Friday, June 10, 2022
He wanted to get hit with traffic Reader! Now, why did the search engine receive a lawsuit? Because it was a creepy crawler. I hope those SEO jokes brought a smile to your face. Have fun reading the
SEO trends to watch in 2022
Wednesday, June 8, 2022
It's been quite a whirlwind around here Reader! Over the last 24 hours, I've had a lot of people sign up for the Keyword Accelerator Playbook and ask some great questions inside the course
[It's done] The new SEO keyword playbook
Tuesday, June 7, 2022
I have some exciting news to share with you Reader! The new SEO keyword research and content planning guide is now available! I'd like to introduce you to the Keyword Accelerator Playbook. This
You Might Also Like
🎙️ Find That Pod #258
Friday, April 19, 2024
Check out these 5 great podcasts...and bring some awesomeness to your ears. Let's take a look at this week's recommendations. ADVERTISEMENT 5 great podcasts to discover… Welcome to the 258th
The Perils of Writing on the Train (and How it Made Someone’s Week Better)
Friday, April 19, 2024
The silver lining that crushed the cloud of grey
Closes Tonight • World Book Day Promo for Authors • Email Newsletter + Tweets + FB Posts
Friday, April 19, 2024
Book promo on 4/23/24 for World Book Day Join ContentMo's World Book Day Promotion #WorldBookDay is April 23rd each year. ContentMo is running a special promo on 4/23/24 for World Book Day
🎤 SWIPES Email (Friday April 19th, 2024)
Friday, April 19, 2024
The SWIPES Email Edition: Friday, April 19th, 2024 An educational (and fun) email by Copywriting Course. Enjoy! 🎤 Listen to this email here: Swipe: I propose a toast to the single-image-that
Welcome AI to Your Team
Friday, April 19, 2024
Put the GPT Store on your must-visit list.
👕 Fresh ideas for making $ with dirty clothes
Thursday, April 18, 2024
Ever seen a VIP red carpet for a laundromat? How this wealth manager is building a modern laundry biz Hey Contrarians, The stocks-to-socks career path isn't all that common — but it does exist. We
Closes Tomorrow • World Book Day Promo for Authors • Email Newsletter + Tweets + FB Posts
Thursday, April 18, 2024
Book promo on 4/23/24 for World Book Day Join ContentMo's World Book Day Promotion #WorldBookDay is April 23rd each year. ContentMo is running a special promo on 4/23/24 for World Book Day
3-2-1: Two ways to grow, how to criticize, and a simple recipe for finding good opportunities
Thursday, April 18, 2024
3 ideas, 2 quotes, and 1 question to consider this week.
Course update: Digital Psychology and Behavioral Design
Thursday, April 18, 2024
Emotions are what ultimately motivate people to act. So if your product or website is not pulling on the right emotions for customers to buy, nothing will convince them. But there's a way to use
Justin Welsh Joins an All-Star Lineup at CEX
Thursday, April 18, 2024
New speakers announced at CEX! Discount code inside.