Product Habits - The end of product management

 Hiten's Pick 

The Looming Recession

There is a looming recession. So what do you think you should prepare for? I thought this was an interesting thread about how things might shake out. The broad take: Things will mostly be okay, except for these two scary data points. Which one will impact you more?

 Business 

How To Operate in a Changing Startup Environment

Elad Gil and David Sacks recently did a fireside chat to talk about operating in a quickly evolving startup environment. One of the most critical takes is to be realistic about whether your company is investible. Here are the stats you should pay attention to—from net dollar retention to CAC payback.

Engineer vs. Entrepreneur Mindset

Sylvain Kerkour started writing code in 2013 and began his entrepreneurial journey in 2017. He's since made an interesting observation: Engineers love to get it right, and entrepreneurs love to get it done. It manifests in many ways—here are some of the most prevalent ones

 Product 

Everything About Buttons in UI/UX Design

Even the most minor UI/UX design tweaks can lead to significant behavior shifts. This helpful thread will guide you through one underappreciated aspect of design—buttons. Even the border radius changes the "personality" of a button. Check out the rest of this thread on what to consider when designing buttons

The End of Product Management

I came across this article about the inevitable end of product management. It was part of a broader shift from vertical to horizontal management, but it's not likely to stay the same over the next decade. Here's a look at what product management work might look like down the road.

 Marketing & Sales 

The Guide to SaaS Affiliate Marketing

It takes time to develop, but if you build out a strong affiliate marketing program, it can boost your revenue significantly. When done correctly, it ends up being a win-win for everyone. If you're considering trying it, read this guide first. It covers best practices, winning strategies, and real-life examples. 

How To Create GIFs for Your Twitter Marketing

Many people are wary about using GIFs in their startup or personal Twitter marketing. But it works. In an internal study, Twitter found that tweets with GIFs generate 55% more engagement than tweets with other types of content. Use this guide to learn how to make and use custom GIFs on Twitter

 Growth 
The Impact of the iOS App Economy

The iOS app economy currently supports more than 2.2 million jobs in the US today. And while earnings for all developers have grown, revenue for smaller active developers on the App store is outpacing the earnings growth of large developers by more than double. How do you think this will change the app developer landscape over time? 

Adapting to Unpredictable Times

Inflation is affecting everyone right now. If you're running a business, it's tempting to raise prices without addressing leaky buckets. Make sure you're also looking for operational inefficiencies and retention issues. The goal is ultimately to keep customers for the long term, so don't price gouge yours under the guise of inflation

 Management 
Are You Suffering From Toxic Productivity?

You can't expect yourself to be productive all the time. You don't need to use every waking moment for goal-oriented action. These are the telltale signs you're suffering from toxic productivity and some practical thoughts on how to overcome it. 

Shipping to Production

If you can ship your code in a way that is both fast and reliable, you'll have a significant advantage over less nimble competitors who struggle with one or both. This detailed read covers everything from the principles for shipping to production responsibly to typical processes at different types of companies. This one is worth bookmarking.

 Insight of the Week 
Where the Best Marketing Ideas Come From

When it comes to marketing, the best ideas often don't come in formal brainstorming or strategy meetings. Instead, they come in moments of scrappiness or serendipity. I like this list of unique ways to generate some of your best creative ideas. My favorites are doing a job swap with a friend and making a Twitter list for inspiration. 



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Friday, June 17, 2022

Our new free tool called Nira Protect is ready! It'll check to see if your email is in a database of 11 billion compromised accounts. Our new free tool called Nira Protect is ready! It'll check

What to do before building a product

Monday, June 13, 2022

Before investing time into building a product, create a landing page first to make progress with product and positioning validation. Hiten's Pick Is Money the Best Accountability Tool? Many

A quick tip

Friday, June 10, 2022

Marie and I were writing our May investor update for Nira. The audience is our investors, advisors and also Nira team members. We always start with... Marie and I were writing our May investor update

25 years of advice from a legendary VC

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Bill Gurley is known for betting big on companies like Dropbox, Instagram, Uber, and Zillow. Here's his startup advice. Hiten's Pick How Meaningful Friendships Are Formed If attempting to make

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Wednesday, June 1, 2022

Do you run an agency or any type of organization that provides services to your clients? If you do, I'd love to talk to you about how you keep your... Do you run an agency or any type of

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