💭 Webhooks Explained Under 1-Minute | XS’ Issue #25

By Esat from Experience Stack • Issue #25 • View online

Webhooks Explained Under 1-Minute

In a world where API integrations are key to business success, it’s no wonder that webhooks have become so popular. But what exactly is a webhook, and why is it so important for headless architectures?

What Is a Webhook?

A webhook is an API that is used to provide real-time notifications of events. It allows you to push data to a URL when an event occurs, rather than polling for data at regular intervals.

Webhooks are often used to trigger actions such as sending a text message or email, updating a database record, or triggering a build in a continuous integration system.

In order to use a webhook, you need to register the URL with the provider of the service that will be generating the events. When an event occurs, the provider will send an HTTP POST request to the registered URL, containing information about the event. The recipient of the POST request can then take any appropriate action, such as sending a notification or updating a record.

Webhooks are an efficient way of receiving notifications about events, as they avoid the overhead of polling for data at regular intervals.

Why Are Webhooks Important?

Webhooks are a powerful tool for developers.

By allowing applications to subscribe to events, they can receive real-time updates whenever something happens. This enables them to build highly responsive applications that can react to changes as they happen.

Webhooks also make it possible to decouple different parts of an application, which can make development and debug simpler.

In addition, webhooks can be used to provide data from one application to another. For example, a weather forecast could be provided to a travel application so that it could warn users of potentially bad conditions.

By understanding how webhooks work and how they can be used, developers can unlock a whole new range of possibilities for their applications.

Rounding Up the Stack

Each week, we try to read, listen to, and watch tens of blog posts (if not more than a hundred), guides, podcasts, videos, webinars, and any means of content to deliver you the best content from the last week.

These are the content from last week that we enjoyed reading and caught our attention:

Blog Posts

Headless CMS Needs To Be Marketing Friendly

How we build digital solutions has fundamentally changed in the past few years and this also has huge implications for marketing:

Headless CMS Needs to Be Marketing Friendly

www.boye-co.com • Share

Data Integration and the Data Hierarchy of Needs

Data integration plays a foundational role in the progression to data and analytics mastery:

Data Integration and the Data Hierarchy of Needs

www.fivetran.com • Share

Improve Your Custom Audience Match Rate with First-Party Data & Identity Resolution

Using the anonymous audience data with external IDs will help you activate the high-intent audience who has visited your website:

Improve Your Custom Audience Match Rate with First-Party Data & Identity Resolution

www.customerlabs.com • Share

What Is Structured Data?

Structured data is essential information that is organized in a standardized format. This type of data can be easily processed by computers, which makes it ideal for use on the web:

What Is Structured Data?

www.contentful.com • Share

Why Clean Data Is Key to Organizational Success

Without clean, actionable data, brands will have a difficult time succeeding in digital marketing:

Why Clean Data Is Key to Organizational Success

martech.org • Share

Podcast Episodes

A Conversation with André Morys of konversionsKRAFT

André Morys from konversionsKRAFT, a consulting firm specialized in agile growth processes and content optimization, believes the key to a thriving business in today’s market is a fearless attitude toward innovation and experimentation:

1000 Experiments Club

Leveraging Your Data’s True Potential

In this episode, you’ll listen a discussion about customer equity, how to derive effective customer metrics, pricing behavior, and more:

Data Unlocked

Videos and Webinars

What Is a Webhook - Why Is It Key to Headless Architectures?

What Is a Webhook & Why Is It Key to Headless Architectures?

Guides, Case Studies, and Reports

Headless Commerce Localization: What, Why, and How?

By adding localization to headless commerce, eCommerce stores can ensure that those shopping experiences can feel tailored to their customers in different countries and regions — with more than just translations:

Headless Commerce Localization: What, Why, and How?

instantcommerce.io • Share

Upcoming Events and Webinars

5 Modern Data-Driven Applications That Transformed Employee and Customer Experiences

In this live, hour-long webinar, Jeff Morris, VP of Product & Solutions Marketing at Couchbase will discuss how five different retailers and suppliers successfully transformed their businesses using a flexible high-performance NoSQL data architecture that enabled them to quickly evolve their applications and devices.

📅 Tuesday, June 28 at 11 am PT / 2 pm ET

Webinar: 5 Modern Data-Driven Applications That Transformed Employee and Customer Experiences

www-cmswire.simplermedia.com • Share

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That’s it from our side.

Hope you’ll enjoy the content presented above.

Please let us know if you have any questions, comments, or feedback. Don’t hesitate to reach out to us by replying to one of the emails or emailing directly to me via esat@experiencestack.co

And, if you think your friends or colleagues might enjoy reading this newsletter, feel free to forward it to them 🤗

Till next time 😉

Esat